Brand Design

Dmitri Atrash

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About this service

Summary

Branding and Brand Design Service
Craft a compelling brand identity that resonates, captivates, and inspires loyalty. Our comprehensive branding services fuse strategic insight with captivating design to manifest your brand's essence.
1. Brand Strategy: Begin with a foundation rooted in deep understanding. From pinpointing your unique brand positioning to crafting a voice that echoes across all touchpoints, we ensure your brand resonates with your target audience.
2. Visual Identity: Transcend beyond a logo. Our designs weave a cohesive visual narrative, combining meticulously crafted logos, a harmonious color palette, bespoke typography, and custom iconography to make your brand instantly recognizable.
3. Brand Assets & Collateral: Extend your brand's footprint both offline and online. From business cards that leave an impression, to brochures that narrate your story, and digital assets that shine on social media — we've got you covered.
4. Brand Guidelines: Ensure consistency with a detailed brand manual. This compass guides all brand-related endeavors, providing clarity on logo usage, color codes, typography, and more, ensuring a unified brand presentation across all platforms.
5. Content & Messaging: Communicate with purpose. Our expert copywriters distill your brand's essence into compelling taglines and messages, ensuring every word aligns with your brand story.
6. Brand Launch & Implementation: Unveil your brand with a bang. We provide a strategic launch plan, coupled with tools and training, ensuring your brand introduction or reintroduction is seamless and impactful.
7. Brand Audit & Consultation: Not starting from scratch? Let's refine. We'll delve into your existing brand, analyze its strengths and areas of opportunity, and provide recommendations to elevate its presence.
Distill your brand's essence, design its visual identity, and amplify its voice in the market. Let's create a brand that not only stands out but also stands the test of time.

What's included

  • Brand Strategy:

    - Brand Positioning Statement - Target Audience Identification and User Persona Development - Brand Voice and Tone Guidelines - Brand Story or Narrative

  • Visual Identity:

    - Logo Design (Primary and Secondary logos, as needed) - Logo Variations (Color, Monochrome, Inverted, etc.) - Color Palette (Primary and Secondary colors with Hex, RGB, CMYK values) - Typography Guidelines (Primary and Secondary typefaces, usage examples) - Iconography Design

  • Brand Assets:

    - Business Card Design - Letterhead and Stationery Design - Email Signature Design - Branded Presentation Templates (e.g., PowerPoint, Keynote)

  • Brand Collateral:

    - Brochures and Print Materials - Product Packaging Design - Signage and Banners - Merchandise Design (T-shirts, mugs, etc.)

  • Digital Assets:

    - Social Media Profile and Cover Images - Social Media Post Templates - Website and App Design Elements (Buttons, banners, etc.) - Digital Ads and Banners

  • Brand Guidelines:

    - Comprehensive Brand Manual (Including usage do's and don'ts) - Visual Identity Usage Guidelines - Digital and Print Guidelines

  • Content and Messaging:

    - Brand Tagline Creation - Key Messaging and Copywriting for Brand Collateral - Brand Storytelling Elements

  • Brand Launch and Implementation Strategy:

    - Launch Plan for New Branding - Internal Brand Training (For employees and stakeholders) - Brand Rollout Calendar

  • Brand Audit and Consultation:

    - Existing Brand Analysis - Recommendations for Brand Refresh or Redesign

  • Additional Services (Depending on client needs):

    - Photography and Videography Style Guide - Sound or Sonic Branding Elements - Brand Activation Campaign Ideas

Skills and tools

Brand Designer
Graphic Designer
Brand Strategist
Adobe Illustrator
Adobe Premiere Pro
Adobe Suite
Google Drive
Instagram

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More services

Website or Web App Design

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