Email copy for businesses looking to boost sales and outreach.

Starting at

$

75

About this service

Summary

I’m a unique email copywriter because I specialize in crafting highly persuasive, witty, and strategically tailored email sequences that captivate audiences and drive conversions. My ability to blend creativity with data-driven strategies ensures that each email resonates deeply with the target audience while achieving measurable results.

Process

Initial Consultation:
I begin with a detailed consultation to understand the client’s brand, goals, target audience, and key objectives for the email campaign. This includes reviewing any existing materials and discussing project scope, timeline, and budget.
Research and Discovery:
Conduct research on the client's industry, competitors, and audience. I gather insights into customer pain points, desires, and the overall market landscape to ensure the email content is relevant and impactful.
Strategy Development:
Based on the research, I develop an email marketing strategy that aligns with the client’s objectives. This includes crafting a campaign outline, identifying key themes, and establishing the tone and style of the emails.
Drafting the Email Sequence:
I write the email sequence (usually 3-5 emails) using engaging and persuasive copy. Each email will include a compelling subject line, personalized body text, and clear calls to action. The emails are crafted to fit the client’s brand voice and drive conversions.
Client Review and Feedback:
I send the initial drafts to the client for review. The client provides feedback, and I make revisions based on their preferences, suggestions, and any additional insights they offer. This step may include several rounds of revisions to ensure the emails are perfect.
Finalizing the Emails:
Once the emails are approved, I finalize the copy, ensuring all emails are error-free, on-brand, and optimized for deliverability and engagement.
Delivery of Final Files:
The final email copy is delivered in a clean, easy-to-use format, such as a Word document or Google Doc, with clear structure and ready for implementation. If applicable, I also provide a guide on how to set up the emails in the client’s email marketing platform.
Follow-Up and Post-Delivery Support:
After the emails are delivered, I offer ongoing support to help the client track performance (open rates, click-through rates, conversions) and make any adjustments or additional copy needs as the campaign progresses.
This process ensures clear communication, collaboration, and high-quality deliverables that are perfectly aligned with the client’s goals.

FAQs

  • What is Email Copywriting?

    Email copywriting is the art of writing compelling and persuasive email content designed to engage readers, drive action, and generate sales or leads. It focuses on crafting messages that capture attention, evoke emotions, and encourage recipients to take the desired action, whether it's opening an email, clicking a link, or making a purchase.

  • How do you ensure my emails convert?

    I use a combination of psychology-driven strategies, such as strong subject lines, clear and concise copy, persuasive language, and engaging storytelling. By understanding your target audience and what motivates them, I tailor each email to resonate with their needs and desires, optimizing for conversions through A/B testing and data analysis.

  • What type of email campaigns do you write?

    I write various types of email campaigns, including: Welcome sequences Product launches Sales promotions Abandoned cart emails Nurture sequences Newsletters Re-engagement emails, each campaign is crafted with a specific goal in mind to ensure the best results.

  • How do you handle tone and voice?

    I work closely with you to understand your brand’s personality and voice. Whether it’s professional, witty, friendly, or authoritative, I ensure that the tone of the emails is consistent and resonates with your audience, building trust and familiarity over time.

  • What should I expect during the email copywriting process?

    The process typically begins with a discovery phase, where we discuss your goals, target audience, and key messaging. I’ll then draft the email sequence or campaign, making sure to incorporate your feedback at each stage. Once finalized, I’ll monitor the performance of the emails to ensure they’re meeting the desired metrics.

  • How do you measure the success of an email campaign?

    I measure success using key metrics such as open rates, click-through rates (CTR), conversion rates, and revenue generated. Through A/B testing, I can also determine which subject lines, CTAs, or email designs resonate best with your audience, allowing for continuous improvement.

  • Do you offer email sequence writing or just individual emails?

    I offer both! Whether you need a single email or a full sequence (like a welcome series or product launch sequence), I ensure each email works together to drive the overall campaign goal. Each email is crafted to build on the previous one and create a cohesive experience for the reader.

  • How long will it take to complete my email project?

    The timeline varies depending on the complexity of the campaign and the number of emails involved. A typical email sequence can take between 1-2 weeks to complete, including revisions and approvals. I’ll always provide an estimated timeline before starting the project.

  • How do you ensure my emails stand out in a crowded inbox?

    I focus on writing compelling subject lines, offering real value, and delivering personalized content. By understanding your audience’s pain points and desires, I create emails that speak directly to their needs, ensuring they don’t just blend in with other messages. Engaging visuals and a strong call to action also help boost engagement.

  • What industries do you specialise in?

    I specialise in email copywriting for various industries, including fitness, nutrition, e-commerce, tech startups, and wellness. With my experience across different niches, I’m able to craft messages that speak directly to the unique challenges and opportunities of each market.

  • How much do you charge for email copywriting?

    My rates depend on the scope and complexity of the project. I offer both per-email and package pricing for larger campaigns or ongoing work. I’m happy to discuss your budget and needs to find a solution that works best for you.

  • Do you offer revisions?

    Yes, I offer revisions to ensure the final copy aligns perfectly with your expectations. I believe in collaboration and will work with you through the revision process to make sure the content is exactly what you need.

  • What is your experience as an email copywriter?

    I’ve been a professional email copywriter for several years, working with a wide range of clients, including fitness coaches, e-commerce brands, and health & wellness businesses. My focus is on creating engaging, persuasive content that connects with audiences and drives results.

What's included

  • Email Sequence (X number of emails)

    Professionally written, engaging, and persuasive email copy, tailored to your business and target audience. Each email will have a clear goal, such as nurturing leads, increasing conversions, or promoting a product or service.

  • Subject Lines

    Attention-grabbing, compelling subject lines designed to increase open rates and engagement. These will be optimized for your audience and aligned with your overall campaign strategy.

  • Call To Action (CTA) Strategy

    Clear and persuasive CTAs within each email, tailored to your desired actions (e.g., signing up, purchasing, clicking through to a landing page). The CTAs will be strategically placed to drive engagement and conversions.

  • Personalised Content

    Email copy that speaks directly to the customer’s pain points, desires, and motivations, ensuring a personalized experience that resonates with your audience.

  • Brand Voice Consistency

    All emails will be written in your brand’s unique voice and tone, ensuring consistency across all communication channels.


Duration

1 week

Skills and tools

Email Marketer

Content Writer

Copywriter

Gmail

Gmail

Microsoft Outlook

Microsoft Outlook