Art Direction by Ashley Vong

Art Direction

Pro

Ashley Vong

Contact for pricing

About this service

Summary

Mission

I deliver high-quality work that rivals big agency standards, but with the personal touch, flexibility, and creative energy of a freelancer or small studio. The best of both worlds in my humble opinion.

Understanding your brand, your audience, and your objectives is key. Coupled with close collaboration, I establish a clear blueprint for your creative needs, from initial concepts to fully fleshed-out projects.

Process

Strategy: I begin by getting to know you, your audience, your brand, and your objectives. Coupled with extensive market research and analysis, I can use this information to create a blueprint for problem solving and finding the best possible solution for you.

Concept: I then start drafting up conceptual layouts, sketches, designs, and/or wireframes to formally establish the initial idea. I generate rounds of iterations, which are then refined and fine-tuned in order to craft the ultimate design system.

Design: This is where the magic happens. Whether it’s designing the perfect global marketing campaign assets, creating digitally animated corporate event displays, or making in-product interfaces come to life, I'm here to turn any of your ideas into reality.

Deliver: There’s nothing I enjoy more than having happy clients. I want you to be thrilled with me and feel like the collaboration and the quality of our deliverables exceeds expectations. I'm committed to this standard for every project.

What's included

Collaboration + Team Leadership
I can assemble teams of designers, writers, editors, and talent, which can include internal staff and external agency partners, to execute projects. This encompasses providing clear direction, overseeing workflow, and constant collaboration.
Concept + Design
I create initial visual concepts and mood boards that convey the overall visual language for a project, which can then be translated into design layout prototypes for websites, magazines, ads, brochures, or packaging that align with the brand’s identity and the client’s objectives.
Client Interaction
I present and pitch creative concepts to clients, explaining design choices and how they meet the project’s goals. This includes revising designs based on client feedback while maintaining the integrity of the original creative direction.
Quality Control
I review all design deliverables for consistency, accuracy, and adherence to brand guidelines before they go to production.This ensures that all designs meet technical specifications and are ready for final output (e.g., print, web, video).

Recommendations

(5.0)

Nate G • Moonshine Media Group

Client • Jul 15, 2025

Recommended

It was a pleasure working with Ashley! She is an excellent designer and is very professional and easy to work with. She came up with awesome stuff right out the gate and was fully willing to work with us on some revisions for the client. She helped us hit every project milestone right on time. 10/10 recommended!

Ian Blei • Moonshine Media Group

Client • Jul 15, 2025

Recommended

I can't say enough about how absolutely amazing Ashley is! We have been in business for almost a decade and it's pretty rare to meet someone with this level of talent and experience while also having the best vibe! Not to mention she is fast! Everyone on the team loved her work and most importantly the client was extremely happy. What more could you ask for?!