Brand identity
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About this service
Summary
What's included
Branding strategy
mission, client's vision and values, target audience
Brand concept
discussing first concepts, creating a mood board & breakdown design ideas, and inspirations
Primary & Secondary Logo
creating logos that resonate with the brand
Logo variations
variations of logos that work across all platforms
Color scheme and fonts
color palette suited for the brand and typography pairings
Brand assets
various graphics elements, patterns, photos, etc.
Simple brand guidelines
a document to help the client to use their brand