As a UGC content creator, my primary goal is to create content that is engaging, authentic, and on-brand. To do this, I start by researching and understanding the brand's target audience and their interests, pain points, and needs. This helps me identify topics and themes that resonate with your audience and are likely to encourage participation and engagement. This can be done via brief, call, or video call.

Once you have a clear understanding of your audience, I can begin creating content that showcases user-generated content and encourages participation from my followers. I focus on developing content that is visually appealing, easily shareable, and relatable to your audience using media formats, such as images, videos, blog articles, and social media posts, to capture your audience's attention and encourage them to participate.