Digital StrategyKaylie Brown
With over ten years of experience in Digital commerce, I offer consulting services to help clients develop effective e-commerce strategies. After our initial consultation, I'll work to generate a deep understanding of your current pain points, and bring a fresh perspective to reaching your digital goals.
Results
Advanced client ranking among industry index for the ‘Top 100 Furniture Retailers’ to #10 in 2022 (up +30 spots from 2021; beating West Elm & Pottery Barn.)
Recognized positive online sales despite a -10% decline in sessions by prioritizing features that drove a +15% increase in Order Conversion; with an +8% increase in Checkout Funnel Conversion.
Identified need for diversified payment options, and launched ‘Buy Now, Pay Later’ payment option, driving $1.5M in sales within its first 90 days, realizing a +16% higher AOV than traditional payment methods.
Grew Affiliate sales 14% YoY; including a 22% growth during peak Back to Business season.
Managed an annual budget of +$10M, realizing +$170M in annual sales.
Pioneered tactics to generate in-store sales using the Affiliate channel, with +91% growth in 2018.
What's included
Free Consultation
We'll have a thorough discussion on the current state of your business and your desired future state. We will establish your goals. I'll provide a recommendation on achieving your desired goals.
Custom Plan
Once we have established your needs, I will develop a custom plan to deliver results for your unique business goals. This may be a weekly time commitment, or flat rate project.
Kaylie's other services
Contact for pricing
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Google Docs
Notion
Brand Strategist
Product Manager
Service provided by
Kaylie Brown Clearwater, USA
Digital StrategyKaylie Brown
Contact for pricing
Tags
Google Docs
Notion
Brand Strategist
Product Manager
With over ten years of experience in Digital commerce, I offer consulting services to help clients develop effective e-commerce strategies. After our initial consultation, I'll work to generate a deep understanding of your current pain points, and bring a fresh perspective to reaching your digital goals.
Results
Advanced client ranking among industry index for the ‘Top 100 Furniture Retailers’ to #10 in 2022 (up +30 spots from 2021; beating West Elm & Pottery Barn.)
Recognized positive online sales despite a -10% decline in sessions by prioritizing features that drove a +15% increase in Order Conversion; with an +8% increase in Checkout Funnel Conversion.
Identified need for diversified payment options, and launched ‘Buy Now, Pay Later’ payment option, driving $1.5M in sales within its first 90 days, realizing a +16% higher AOV than traditional payment methods.
Grew Affiliate sales 14% YoY; including a 22% growth during peak Back to Business season.
Managed an annual budget of +$10M, realizing +$170M in annual sales.
Pioneered tactics to generate in-store sales using the Affiliate channel, with +91% growth in 2018.
What's included
Free Consultation
We'll have a thorough discussion on the current state of your business and your desired future state. We will establish your goals. I'll provide a recommendation on achieving your desired goals.
Custom Plan
Once we have established your needs, I will develop a custom plan to deliver results for your unique business goals. This may be a weekly time commitment, or flat rate project.
Kaylie's other services
Contact for pricing