1. Consultation and Vision Clarification:

➡ Initiate a detailed discussion with the client to understand their brand identity, target audience, and unique selling points. ➡ Ask probing questions to uncover the client's preferences, style preferences, and desired outcomes for the project.

2. Art Direction & Creative Direction (Inspirational Research and Concept Development):

➡ Conduct extensive research into design trends, competitor analysis, and industry-specific benchmarks. ➡ Use gathered insights to conceptualize innovative and captivating design ideas that align with the client's brand identity and objectives.

3. Iterative Design Exploration:

➡ Enter the exploration phase, presenting initial design concepts and mood boards to the client for feedback and direction. ➡ Iterate on design elements based on client input, refining and fine-tuning until the desired creative vision is achieved.

4. Detailed Design Execution::

➡ Transition to the detailed design phase, where I meticulously craft each element of the website design in Figma. ➡ Pay close attention to typography, color schemes, imagery, and visual hierarchy to create a cohesive and visually striking user experience.

5. Presentation and Approval

➡ Present the finalized design to the client, showcasing how it embodies their brand identity and effectively communicates their message. ➡ Collaborate with the client to address any final tweaks or adjustments before moving forward with development.