What's included

• Campaign Planning

  Define clear objectives, KPIs, and target audience profiles. Develop a detailed campaign calendar outlining timelines, messaging, and platforms.

• Creative Development

  Content creation tailored to each platform, including graphics, videos, ad copy, and email templates. Engaging call-to-action (CTA) elements to boost click-through rates and conversions.

• Platform Management

  Social Media Campaigns: Organic and paid campaigns on LinkedIn, Facebook, Instagram, and Twitter. Email Marketing: Personalised email campaigns with A/B testing for subject lines and content. Search Engine Marketing (SEM): Google Ads with keyword-targeted PPC strategies.

• Ad Spend and Budget Management

  Optimise ad spend for maximum ROI by analysing performance metrics and reallocating budgets as needed. Transparent reporting on campaign expenditures and outcomes.

• Analytics and Reporting

  Weekly and monthly reports on performance metrics, including reach, engagement, conversions, and ROI. Data-driven insights to refine campaign strategies for future growth.

• Ongoing Optimisation

  Continuously monitor campaigns to identify trends and optimise content, targeting, and spending for better results.