Brand Kit Design - What does your company do? Answered here.

Starting at

$

850

About this service

Summary

I’m offering a comprehensive Brand Kit Service that’s all about helping you find your unique voice.
You’ll get a custom logo design in two color palettes, cohesive color palettes with HEX codes, and a range of essential brand assets.
What sets my service apart is the thoughtful inclusion of typography guidelines, customizable packaging designs, and continued case by case access to discuss results and any future opportunities and necessities needed to move forward.
This approach not only enhances your brand's visual identity but also creates a sense of support and collaboration as you navigate your branding journey.

Process

1. Initial Consultation: We start with a conversation to understand your brand's vision, mission, and goals, ensuring we align on your unique identity.
2. Brand Research: I conduct thorough research on your industry and competitors to inform the design process and identify opportunities for differentiation.
3. Logo Design Concepts: I create initial logo design concepts based on our discussions and research, presenting you with two different color palette options.
4. Feedback and Revisions: We collaborate on your chosen logo design, making necessary adjustments based on your feedback until you’re completely satisfied.
5. Color Palette Development: I finalize two cohesive color palettes with HEX codes that reflect your brand's personality and can be used consistently across all platforms.
6. Typography Selection: I choose complementary typography that aligns with your brand's identity and provides guidelines for usage.
7. Brand Assets Creation: I design a collection of brand assets, including icons and graphics, that support your overall branding strategy.
8. Brand Style Guide Compilation: I compile everything into a comprehensive brand style guide that outlines your brand’s mission, vision, values, tone of voice, and visual guidelines.
9. Social Media Templates: I create customizable social media templates tailored to your brand’s aesthetic, making it easy for you to maintain consistency online.
10. Visual Mood Board: I develop a visual mood board to capture the essence of your brand and guide future design decisions.
11. Packaging Design: I design customizable packaging options that enhance your product presentation and brand visibility.
12. Photography Style Guide: I provide direction on visual content creation, ensuring your photography aligns with your brand identity.
13. Competitor Analysis Report: I deliver a report that analyzes your competitors, helping you understand your positioning in the market.
14. Final Review and Delivery: We conduct a final review of all deliverables, ensuring everything meets your expectations before delivering your complete Brand Kit.
15. Ongoing Support: You gain access to continued consultations as needed where you can connect with me and receive ongoing support as you implement your brand strategy.

FAQs

  • How long does the process take?

    The timeline can vary depending on the complexity of your brand and how quickly we can collaborate. Generally, the entire process takes about one to two weeks from our initial consultation to the final delivery, depending on how fast you need the work done & how fast communication happens from your side when I need feedback. I’ll keep you updated every step of the way to ensure everything runs smoothly.

  • Can I request revisions to the designs?

    Absolutely! Your satisfaction is my priority. I include a revision phase where we can tweak the designs based on your feedback. I want to make sure you love what we create together.

  • Do you provide support after I receive my Brand Kit?

    Yes! You’ll gain access to me one on one and receive ongoing support as you implement your branding. I’m here to help you feel confident in using your new brand assets.

  • What if I don’t have a clear idea of what I want?

    No worries at all! That’s what I’m here for. During our initial consultation, we’ll dive into your vision and goals to help clarify your brand’s identity. Together, we’ll create something that truly represents you.

  • Can I use the designs for both print and digital purposes?

    Yes, the designs I create will be versatile enough for both print and digital use. You’ll receive the necessary file formats to ensure your branding looks great across all platforms.

  • How do I get started?

    Getting started is easy! Just reach out to me to schedule an initial consultation. We’ll chat about your needs and how I can help you build a brand you love, or to revamp one you already have.

What's included

  • Custom Logo Design in Two Different Color Palettes

    A unique logo that captures the essence of the brand, provided in two distinct color palettes for versatility.

  • Two Cohesive Color Palettes with HEX Codes

    Two carefully curated selections of colors with HEX codes to ensure consistency in branding across all platforms.

  • Typography Guidelines

    Recommendations for font pairings and usage to maintain a unified look and feel in all communications.

  • Collection of Brand Assets

    A set of icons, graphics, and other visual elements tailored to support the brand's identity.

  • Brand Style Guide

    A comprehensive document outlining the brand's mission, vision, values, and tone of voice for consistent messaging.

  • Social Media Templates

    Customizable templates designed for various platforms to help maintain a consistent brand presence online.

  • Visual Mood Board

    An inspirational board that captures the brand's aesthetic and influences, guiding the overall visual direction.

  • Customizable Packaging Designs

    Designs for product packaging that clients can use for their launches, enhancing brand visibility.

  • Photography Style Guide

    Direction on visual content creation to ensure photography aligns with the brand's identity and messaging.

  • Competitor Analysis Report

    An assessment of competitors to help clients understand their positioning in the market and identify opportunities.


Duration

2 weeks

Skills and tools

Brand Designer

Brand Strategist

Marketing Strategist

Adobe Illustrator

Adobe Photoshop

Canva

Figma

Midjourney

Industries

Advertising