Google Ads Account Setup: Setting up a new Google Ads account or optimizing an existing one to ensure it's properly configured to achieve the client's marketing goals.
Keyword Research: Conducting extensive research to identify relevant and high-performing keywords that will help drive traffic to the client's website.
Ad Copy Creation: Developing compelling ad copy and messaging that aligns with the client's brand and marketing objectives.
Campaign Creation: Creating new campaigns or optimizing existing ones, including selecting the most appropriate ad formats, targeting specific audiences, and setting bids.
Landing Page Optimization: Optimizing landing pages to improve ad relevance, user experience, and conversion rates.
Ad Testing and Optimization: Continuously monitoring and testing ads to improve performance, including adjusting bids, ad copy, and targeting.
Performance Reporting: Providing regular performance reports to the client to keep them informed of the campaign's progress and effectiveness.
Campaign Management: Providing ongoing campaign management services to ensure that the client's advertising campaigns continue to meet their marketing goals and objectives.
Consultation and Strategy: Offering consultation and strategy services to help the client develop a comprehensive digital marketing plan that aligns with their overall business objectives.
Training and Support: Providing training and support to the client to help them better understand how to use Google Ads and optimize their campaigns.