/* Disclaimer: every project is different and and every client has different needs/priorities or level of complexity. There's no one catch-all process- everything will be tailored to your needs. Some projects are mostly UI, others need some heavy UX planning and Product thinking before we jump into pixels. Below is just a high level preview of how things would work */ Kick-off call: We discuss the requirements, the audience, value proposition and business goals. We also discuss initial approach to the visual side of things.

Discovery: on-call/async: Deep-dive into your product/service(s), requirements, features log and information architecture. At the end of this phase we review 2-3 concepts and decide on the direction to move forward with.

Design: Communication and reviews - mostly async, via comments in Figma/FigJam. Calls whenever needed.

Hand-off: Organized (and optimized for dev) Figma file with the designs.

Dev support: (if needed) Sometimes things need to be revisited based on the code-related, or other, constrains and limitations.