Strategic Storytelling
Youmna Tarek
Starting at
$
120
About this service
Summary
Process
What's included
Creative Strategy
This is an ell encompassing strategy, that includes market analysis, general strategy, creative concept, content ideation, activation ideation and strategy implementation.
Market Analysis
This includes analysing the market from both competitors and target audience point of view. This will include a competitive analysis, SWOT analysis and target audience segmentation.
General Strategic
This includes understanding the brand, and the market and deciding on brand positioning, segmenting our target audience, determining our goals and objectives and applying key messages.
Creative Ideation
This is usually the hefty segment and it splits up into multiple segments. From creative concept, tagline, content implementation and furthermore a few activations whether digital or on-ground.
Duration
1 week
Skills and tools
Industries
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