Product Explainer (UI + Motion)Lorena Alvarez
Show how your product works, clearly and beautifully.
I create product explainer videos that turn complex software, flows, and AI-driven features into easy-to-understand visual stories. These videos help users, clients, and investors quickly grasp your product’s value without long demos or heavy documentation.
What I do
Translate product functionality into clear visual narratives
Design UI-based animations that reflect real product behavior
Create motion systems that feel native to your product
Balance clarity, pacing, and aesthetics to avoid “over-designed” demos
What’s included
Script and story structure
UI-based motion design (realistic product flows)
Micro-interactions and transitions
Light sound design (optional)
Final exports optimized for web, sales, and social
Product Explainer Video Pricing (Mid-Range)
Starter Explainer
$1,200
For landing pages or quick product overviews.
Includes
Up to 30 seconds
Light script + structure support
UI-focused motion design
Basic micro-interactions
1 revision round
Web-ready export
Product Walkthrough
$2,500
Great for SaaS products, onboarding, or sales decks.
Includes
Up to 60 seconds
Clear product flow breakdown
UI + interaction-driven animation
Micro-interactions & transitions
2 revision rounds
Web + presentation exports
Advanced Product Explainer
$4,000
Best for AI tools or more complex platforms.
Includes
Up to 90 seconds
Visualization of complex workflows
Polished motion system
Optional light 3D or system visuals
2–3 revision rounds
Multiple export formats
Add-ons (Optional)
Extra 15 seconds: +$400
Extra revision round: +$300
Light 3D / Spline elements: +$600
Lottie export: +$400
Rush delivery: +20%
What's included
Script and story structure
Crafted to clearly explain your product, highlight key features, and guide viewers through a logical, engaging narrative.
Visual Product Narrative
A storyboard and visual concept that showcases your product in context, focusing on clarity, usability, and storytelling.
UI-Based Motion Design
Animated, realistic product flows that bring your app, dashboard, or SaaS platform to life.
Micro-interactions and transitions
Smooth, purposeful animations that guide attention and enhance user comprehension.
Light sound design (optional)
Subtle audio cues and effects to enrich the viewer experience without distracting from the message.
Short video or animated prototype
A polished explainer video ready for presentations, demos, or web use. Delivered in multiple formats and resolutions to ensure seamless use across platforms and channels.
FAQs
1. Product understanding – I dive into your product, users, and core use cases.
2. Story & flow – We define what needs to be explained (and what can be skipped)
3. Design & motion – I craft the visuals and animate the explainer.
4. Refinement – Feedback is incorporated and the video is polished.
5. Delivery – You receive ready-to-use video assets in your preferred formats.
* SaaS & B2B products
* AI-driven platforms
* Startups and growing teams
* Teams who need clarity more than hype
Launching a new product or feature
Explaining complex SaaS or AI workflows
Improving onboarding and product adoption
Sales, marketing, and investor presentations
Website hero sections and landing pages
Full-length marketing campaigns or brand strategy
Professional voice-over narration (unless requested as an add-on)
Extensive sound design or licensed music libraries
Custom illustration beyond UI/product assets
Clear product access (UI mockups, Figma files, or screenshots)
A description of key features, workflows, and use cases
Brand assets (logo, color palette, fonts)
Any copy or messaging to include, or we can help draft basic copy
Access to stakeholders for feedback and approvals
Lorena's other services
Starting at$1,200
Duration2 weeks
Service provided by
Lorena Alvarez New York, USA
- 1
- Paid projects
- 3
- Followers
Product Explainer (UI + Motion)Lorena Alvarez
Show how your product works, clearly and beautifully.
I create product explainer videos that turn complex software, flows, and AI-driven features into easy-to-understand visual stories. These videos help users, clients, and investors quickly grasp your product’s value without long demos or heavy documentation.
What I do
Translate product functionality into clear visual narratives
Design UI-based animations that reflect real product behavior
Create motion systems that feel native to your product
Balance clarity, pacing, and aesthetics to avoid “over-designed” demos
What’s included
Script and story structure
UI-based motion design (realistic product flows)
Micro-interactions and transitions
Light sound design (optional)
Final exports optimized for web, sales, and social
Product Explainer Video Pricing (Mid-Range)
Starter Explainer
$1,200
For landing pages or quick product overviews.
Includes
Up to 30 seconds
Light script + structure support
UI-focused motion design
Basic micro-interactions
1 revision round
Web-ready export
Product Walkthrough
$2,500
Great for SaaS products, onboarding, or sales decks.
Includes
Up to 60 seconds
Clear product flow breakdown
UI + interaction-driven animation
Micro-interactions & transitions
2 revision rounds
Web + presentation exports
Advanced Product Explainer
$4,000
Best for AI tools or more complex platforms.
Includes
Up to 90 seconds
Visualization of complex workflows
Polished motion system
Optional light 3D or system visuals
2–3 revision rounds
Multiple export formats
Add-ons (Optional)
Extra 15 seconds: +$400
Extra revision round: +$300
Light 3D / Spline elements: +$600
Lottie export: +$400
Rush delivery: +20%
What's included
Script and story structure
Crafted to clearly explain your product, highlight key features, and guide viewers through a logical, engaging narrative.
Visual Product Narrative
A storyboard and visual concept that showcases your product in context, focusing on clarity, usability, and storytelling.
UI-Based Motion Design
Animated, realistic product flows that bring your app, dashboard, or SaaS platform to life.
Micro-interactions and transitions
Smooth, purposeful animations that guide attention and enhance user comprehension.
Light sound design (optional)
Subtle audio cues and effects to enrich the viewer experience without distracting from the message.
Short video or animated prototype
A polished explainer video ready for presentations, demos, or web use. Delivered in multiple formats and resolutions to ensure seamless use across platforms and channels.
FAQs
1. Product understanding – I dive into your product, users, and core use cases.
2. Story & flow – We define what needs to be explained (and what can be skipped)
3. Design & motion – I craft the visuals and animate the explainer.
4. Refinement – Feedback is incorporated and the video is polished.
5. Delivery – You receive ready-to-use video assets in your preferred formats.
* SaaS & B2B products
* AI-driven platforms
* Startups and growing teams
* Teams who need clarity more than hype
Launching a new product or feature
Explaining complex SaaS or AI workflows
Improving onboarding and product adoption
Sales, marketing, and investor presentations
Website hero sections and landing pages
Full-length marketing campaigns or brand strategy
Professional voice-over narration (unless requested as an add-on)
Extensive sound design or licensed music libraries
Custom illustration beyond UI/product assets
Clear product access (UI mockups, Figma files, or screenshots)
A description of key features, workflows, and use cases
Brand assets (logo, color palette, fonts)
Any copy or messaging to include, or we can help draft basic copy
Access to stakeholders for feedback and approvals
Lorena's other services
$1,200