Visual Identity for Startups: Crafting Your Brand's Unique Look

Marcos Boric

Starting at

1,000

About this service

Summary

In the bustling world of startups, making a memorable first impression is crucial. Your visual identity is more than just a logo—it's the visual embodiment of your brand's personality and values. As a branding designer, I specialize in creating dynamic visual identities that captivate, engage, and leave a lasting impact.

Process

01- Design strategy:

Define values and positioning and guidelines for design development.

2-3 Business days

02- Design execution

1st presentation:

Mood Board to present the art direction and design concept.

2nd presentation:

Logotype primary version

Color palette

Secondary logo

Brand Typography.

1-2 Business weeks, 2 rounds of feedbacks.

03- Final art Package

Design assets

Digital brand book ( Google slide format.)

Files are delivered in editable and preview formats for digital and print use.(.AI, PNG, RGB/CMYK, 300 DPI.)

2-3 business days

What's included

01 Design Strategy
Through a guide brief session I will understand your business and help you define positioning, brand values and personality to guide the design process effectively.
02 Design execution
1- Inspirational mood board to explain the art direction for the brand and subsequent design execution. 2- Logotype primary version 3- Logotype secondary version 4- Color palette 5- Brand typography 6- Design assets ( Business card, e-signature.) 7- Digital brand book, includes: - Description of the values and positioning of the brand - Logos - Color palette - Typography - Design assets
03 Files delivery
- Digital brand book ( google slide format.) - Files are delivered in editable and preview formats for digital and print use. (.AI, PNG, RGB/CMYK, 300 DPI.)

Example projects