• You send me a brief or simply your requirements. Ideally, you also send me your existing published content and a style guide for me to follow. This ensures I match your tone of voice.

• I create a rough layout of your content. I'll do basic keyword research for SEO purposes for headers and titles. If you've already done the SEO research and crafted an award-winning title, that's even better!

• From there, I research your topic and write fantastic copy that you immediately want to post on your website and social media.

• If your content is science-based, I cite all sources and studies I've used.

• I send the content for you to appraise, and we discuss any changes for me to apply. Then, you get the final product, and tell all your friends about me 😉