What's included

• Brand Guidelines

  You'll receive a beautiful PDF guide of your brand: 1. Positioning statement: This is the summary of who your brand is, from which all the other work is built. It is the encapsulation of what you want your customer to walk away feeling when they encounter you, and all other brand elements should ladder up to this. 2. Logo & Logomark Design: A custom logo that reflects your brand's personality, made with versatility in mind. 3. Color Palette: A thoughtfully curated color scheme that captures the essence of your brand. 4. Typography Guide: A suite of fonts that will help your brand's voice speak even louder. 5. Brand imagery: This is a mood board of textures, places, things, etc., to establish the vibe and act as a reference for your future marketing and design work. 6. Pizzazz: Further design exploration with the inclusion of elements like iconography or other graphic accents to make your visual identity complete. 7. Mockups: Your brand in situ. 8. Voice: A tone and copy guide to guide your messaging.

• Final Files

  A package of all your final files.