Brand Design

Xander Van der Sijpt

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About this service

Summary

This branding package is the full service to bring your brand to life, or give it the refresh it needs. The brand identity and visuals can be as concise or as extensive as you need, and we can discuss this when setting up the project.

My focus is on creating an identity that you're happy with and that fits your vision. Throughout the project, I like to stay in touch and incorporate feedback from you, so that we get to an end result that works for you. I like to kick things off with a call for us to go through your thoughts and ideas, and we can keep in touch in a way that works for you throughout the rest of the project.

Some notes:

Final files and assets are included as PNG's, JPG's and SVG's, but let me know if you'd like other formats as well!

Feel free to ask me about add-ons!

What's included

Creative Direction
A moodboard that perfectly describes the brand's values and style. Used as a starting point for building out the brand.
Brand Basics
A color palette and typography for the brand.
Logo Suite
A logo suite consisting of a primary logo, secondary logo and submark logo's or social icons.
Brand Collateral
These are collateral pieces that fit the brand such as patterns, imagery...
Additional Brand Touchpoints
We can discuss in detail which touchpoints are needed for your brand. Some examples include signage, social media templates, stickers, menu's, pitch decks...
Brand Guidelines
The brand guidelines are a complete overview of your new brand and how to use it. This contains info on everything listed above, as well as mockups etc. to showcase the brand.

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer