💻 Landing Page Copy | sales & marketing copy that converts

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About this service

Summary

Effective landing pages require clear, concise copy that hits the nail on the head for your readers. Get your audience excited about your company, with expertise- and best practice-backed landing page copy. My years in both sales and marketing give me just the right balance of relationship-salesiness that makes me the perfect partner to take your marketing and sales email to the next level.

Process

(1) You will provide information* about your company, your audience, and your goals for the landing page. If you have a landing page outline prepared, you'll share it with me. Otherwise, I'll create copy based on a typical landing page outline.
*This can happen via email or via 30-min call.
(2) After you provide me the above information, I'll get to work on your landing page copy. This service includes the option for one round of revisions.
(3) Once the landing page copy is delivered, you can publish it on your page to watch the magic happen!
If you are looking for more support (ie, landing page management, reporting, inbound lead process), give me a nudge! We can always expand the scope of your project.

What's included

  • Landing Page Copy

    Make your landing pages work for YOU with landing page copy that converts, and is written to get your audience excited about your company. Landing page copy in your brand tone and voice that sparks interest and get leads excited to talk to your sales team.

Recommendations

(5.0)

Jaclyn Rozkin • Roster

Client • Mar 27, 2024

Hayley helped refine our company's Core Messaging Framework, including our Problem Statement, Value Promise, Elevator Pitch, Value Drivers, and Language Specifics (tone, terms to use/avoid). She also assisted with a differentiator and high level competitive analysis, while providing recommendations around market trends that we could build content from. Hayley was great to work with - always prompt (on or ahead of deadlines), professional, and delivered high quality work. Highly recommend!

Gracie Belle Smith • OrderMyGear

Client • Mar 25, 2024

Partnering with Hayley was an absolute game-changer. With many moving parts, our GTM efforts would not have been successful without Haley’s flexibility and commitment to deliver excellence. She contributed across many different initiatives to help drive pipeline and reach our strategic goals. I wouldn’t think twice about partnering with Hayley again.

Mykayla Goodwin • OrderMyGear

Client • Mar 21, 2024

Hayley is a marketing Swiss army knife. We worked together at a SaaS company where she had a hand in almost every element of our initiatives, including product marketing & demand gen. Hayley helped launch two websites, including auditing & analyzing the existing site, building new pages, & creating content to drive brand awareness & generate leads. She also led campaign planning, revamped our email marketing, & helped with competitive intel. Highly recommend & hope to work together again!

Lauren Seip

Client • Mar 15, 2024

I worked with Hayley at a fast-growing technology company, and she was great to collaborate with on many marketing projects! Hayley's strategic thinking was a game-changer. She has this knack for seeing opportunities where others might miss them, which really helped shape our marketing strategies for the better. Hayley always pushed the envelope, going above and beyond to deliver outcomes that exceeded expectations every single time. I 10/10 would recommend Hayley for any marketing need!


Skills and tools

Copywriter
Copy Strategist
Sales-Driven Marketing
Google Docs
HubSpot
Microsoft Word
Wix
WordPress

Industries

B2B
SaaS
B2C

Work with me