What's included

• Social Media Strategy

  Social Media Strategy - initial strategy and presentation Approx 12 hours When working with a client to create a social media strategy, I follow a collaborative, structured process to ensure the strategy is tailored to their unique business goals and audience. Here’s a step-by-step outline of how I work with clients to build an effective strategy: Discovery & Initial Consultation Understanding the Business: Challenges and Opportunities: Audit & Research Current Social Media Review: Competitor Analysis: Target Audience Research: Goal Setting SMART Goals: KPIs: Content Strategy Development Content Types & Formats: Tone & Voice: Platform Strategy Platform Selection: Posting Frequency & Schedule: Engagement & Growth Strategy Community Building: Hashtag Strategy: Collaborations: Analytics & Reporting Setup Tracking Performance: Reporting Schedule: Final Strategy Presentation Delivering the Strategy: Once everything is in place, I’ll deliver a detailed document that outlines the entire social media strategy, including goals, content plans, engagement tactics, and timelines. This document serves as a clear roadmap for your social media activities. Actionable Steps: Ongoing Support & Adjustments Regular Check-ins: Flexibility & Adaptation: This process ensures that the strategy we create is data-driven, tailored to your business, and set up to achieve meaningful results. You’ll walk away with a clear plan, actionable insights, and the confidence to grow your brand on social media.