What's included

• Research and Discovery

  "Unlock the full potential of your brand with our comprehensive Brand Identity Package. I strategically dive into your brand's essence with the Brand Core, defining its purpose, mission, vision, core values, and unique value proposition. Elevate your market presence through meticulous Brand Positioning, identifying your target audience, conducting in-depth market analysis, and setting measurable awareness goals. The Brand Personality module adds a human touch to your brand, crafting a distinctive voice, tagline, and captivating brand story. This package is not just a collection of services; it's a transformative journey to make your brand stand out. Imagine a summary document that seamlessly integrates our expert facilitation and your unique research insights. It's more than a document; it's the embodiment of your brand—complete with its story, voice, and user profiles. Let's not just create a brand; let's craft an unforgettable identity that resonates with your audience.

• Branding/Identity Design

  Transform your brand into a visual masterpiece with our exclusive Branding/Identity Design package. I bring your vision to life through a captivating Stylescape offering a distinct visual direction that resonates with your brand essence. The Logo Design service is a meticulous process, providing you with one unique concept. With 3 rounds of revisions, I ensure that your final logo is not just a symbol but a powerful representation of your brand. To give you a comprehensive perspective, we present several mockups, allowing you to visualize your logo in various contexts. The heart of this deliverable lies in the comprehensive Brand Style Guide and Assets. This detailed guide, spanning 30-65 pages, is your brand's handbook, featuring keylines, Iconography, Photography Guidelines, Brand Patterns, Supergraphic, Brand Illustration Style, and Brand Textures. It's not just a guide; it's the roadmap for your brand's visual journey.

• Social Media Launch

  "Revitalize your brand's online presence with our Social Media Branding and Management package. We create stunning, brand-consistent graphics for platforms like Facebook, Instagram, Twitter, and Pinterest. Our initial layout, two rounds of revisions, and optimized formats ensure a striking and cohesive look. Kickstart your social media journey with 6-12 engaging branded posts. Simplify content creation with our customizable templates on Adobe Express. Enjoy ongoing Social Media Design Support to maintain a vibrant online presence. For a hands-off approach, choose our Social Media Management service post-project. Our dedicated team ensures your brand's online presence remains captivating and unified. Elevate your social media game effortlessly with us!"

• Online Presence

  "Establishing a robust online presence is pivotal in today's digital landscape, comprising key components for a cohesive brand image. Email Signature: A fundamental tool for professional communication, your email signature seamlessly integrates brand identity, links, and professionalism, connecting you with clients, customers, suppliers, and your network. Documents: Incorporate your logo and visual identity into digital products (checklists, guides, ebooks) and internal documents (proposals, invoices, contracts) for heightened professionalism in everyday business operations. Slide Decks: Pre-designed slide deck templates are essential for impactful presentations, webinars, meetings, workshops, and talks. They ensure effective and professional message delivery across various occasions. Email Newsletter Design: Crafting an appealing email newsletter template is vital for effective email marketing. Whether adjusting colors and fonts or creating a fully customized design, it ensures consistent brand identity, making your emails stand out in your audience's inboxes. These elements collectively strengthen your brand's digital footprint, fostering engagement and leaving a lasting impression on your audience."

• Brand storage

  Ensuring seamless brand usage requires not just clear instructions but also an easily accessible hub for all your brand assets and information. Internal Brand Asset Storage: Utilize platforms like Google Drive or Dropbox to house and automatically update all brand assets. This ensures accessibility for everyone, anytime, anywhere, streamlining operations and reducing the need for constant inquiries. External Brand Asset Storage: Facilitate collaborations and marketing efforts by easily sharing brand assets. This can be achieved through your existing storage system or a public-facing webpage on your site, fostering efficiency and external partnerships. Business Wiki: Centralize essential business information with a Business Wiki on platforms like Notion. This hub includes links to brand guidelines, marketing calendars, brand voice details, SOPs, and other critical resources. It serves as a go-to source for your team, ensuring everyone has the information they need to keep your business running smoothly."

• Brand Experience

  "Crafting a remarkable Brand Experience involves meticulous design across products, services, events, external processes, and environments. Deliberate experience design ensures that every interaction with your business is not only enjoyable but also fosters customer loyalty. Products & Services: Thorough planning for products involves considerations from design to customer experience. For services, defining processes, client involvement, sign-up, and value delivered are paramount. Events: Careful planning and execution for events, be it workshops, conferences, or celebrations, contribute to attendees' perceptions of your brand. Events function as sub-brands, emphasizing the importance of a positive overall experience. External Processes: Optimize internal operations and customer experiences with streamlined, user-friendly processes. Efficiencies contribute to a positive brand experience, while complex procedures can leave a negative impression. Environments: If you have a physical presence, such as a store or office, consider how it reflects your brand. Elements like decor, lighting, and customer interactions shape the environment, influencing brand perception. Enhance your brand's overall appeal and keep your audience coming back by prioritizing thoughtful experience design across all facets of your business."