What's included

• 🏁 Initial Consultation

  In-depth discussion to understand your brand, target audience, and communication style (over a call or a text-chat)

• 🌀 Moodboard

  Two moodboard options reflecting your brand’s identity. Includes colors, fonts, and imagery. Client selects one moodboard to guide the project’s creative direction.

• 👾 Logo Suite

  Primary logo, secondary logo, submark, and favicon. Versatile logo variations for different use cases (full color, single color, grayscale).

• 🎨 Color Palette

  Comprehensive color system including brand colors and their digital/print values. Color pairings for cohesive visual identity.

• Typography System

  Font system proposals for headings, subheadings, and body text. Options for both free and paid fonts (client responsibility for paid fonts). In-use samples for visual consistency.

• Brand Elements

  Brand pattern, icons, and branded images. Up to 3 supporting graphics for a unified brand look.

• Design Elements & Products*

  Business cards, letterheads, brochures, social media graphics, and more*. All materials aligned with the new brand identity for a cohesive image across all channels. (optional)

• Review & Feedback

  Two rounds of client review and feedback. Modifications based on feedback to ensure satisfaction.

• Final Files & Brand Guidelines

  Polished final files in various formats (PNG, SVG, PDF, etc.). Comprehensive Brand Guideline document for consistent future use of your new branding.

• Client Portal

  Access to a client portal to track progress, provide feedback, and access deliverables. Detailed instructions for using each brand element effectively.