Turn Your App Idea into Reality—Launch in as Little as 4 Weeks

Pro

Michael Martin

Starting at

5,000

About this service

Summary

Think of me as your personal Founder Foundry. I specialize in taking your raw, ambitious ideas and refining them into laser-focused MVPs designed to quickly validate market fit and attract your ideal customers.

From customer persona identification to product strategy and precise technical execution, I bridge the gap from initial concept to real-world validation. By combining thoughtful product design with strategic insights, I'll help you:

Clarify and sharpen your core value proposition

Pinpoint and target your ideal customers

Build a lean, reliable MVP rapidly to validate your concept

Get actionable data to refine your business direction quickly

Don't just build an app—launch the right app, validated by real-world feedback, without wasted time or resources.

Process

Discovery & Goal Setting – Understand your vision, users, and success metrics.

Design & Wireframes (Optional) – Create lo-fi layouts in Figma to shape user experience.

Database & Architecture Planning – Choose the right stack and design a scalable schema.

Development & Testing – Build your app using Next.js, with clean code and test coverage.

CI/CD & Deployment – Launch to Vercel or Firebase with automated, zero-downtime deployments.

Authentication (Optional) – Add secure login with Firebase Auth or other providers.

Handoff & Support – Provide documentation, Devbox setup, and ongoing support as needed.

FAQs

Will the code be easy for my team to work with?
Absolutely. I write clean, well-documented code and configure a local Devbox environment so future developers can get started quickly with minimal setup.
Where will my app be deployed?
Your app can be deployed to Vercel or Firebase Hosting, depending on what makes the most sense for your stack. I’ll also set up CI/CD pipelines so future updates are seamless.
Can you integrate authentication and user accounts?
Yes. I offer optional authentication setup using Firebase Auth, NextAuth, or other providers—supporting email/password, Google, Apple, and social logins.
Do I need a design before we start?
Nope! If you don’t have a designer, I can help with lo-fi wireframes and layout guidance in Figma to get things moving. If you do have a design, I’ll work directly from that. I can also subcontract with one of the designers in my personal network if you need detailed pixel-perfect mockups.
What tech stack do you use?
I like to build web applications using Next.js, Firebase, and Vercel, but I’m also experienced with MongoDB, PostgreSQL, MySQL, and other modern tools. We’ll choose what fits your needs best. I have experience with PHP, Ruby on Rails, Express.js, Go, and Python.

What's included

Discovery Call – Product Owner / Champion
30-minute call to align on vision and outcomes. We’ll start with a focused conversation to clarify your goals, users, and success metrics—so we build the right thing from day one.
Team Discovery Session (Optional)
1-hour deep dive with your broader team. I’ll get up to speed on your codebase, business context, and team workflows so we can hit the ground running.
Design & Wireframing (Optional)
Lo-fi wireframes and visual design in Figma. If you don’t have a designer, I can help shape the UX with wireframes and simple mockups in Figma to clarify flows and structure before writing code.
Authentication Setup (Optional)
Secure your app with modern authentication. Need login and user management? I’ll implement Firebase Auth, NextAuth, or another solution to fit your needs.
Database Selection & Schema Design
Choose the right database—designed for your app. We’ll select the best option (Firestore, MongoDB, PostgreSQL, or MySQL) and I’ll design and implement a clean, scalable schema.
Devbox Configuration for Local Dev
Spin up a local environment fast with Devbox. I’ll configure Jetify Devbox to match your production setup and provide docs for seamless developer onboarding.
Source Code in GitHub
Clean, maintainable code delivered in your GitHub repo. I’ll either create a new repo or work with yours. All code will be organized, documented, and easy to maintain.
Fully Tested Code
Unit and integration tests to ensure reliability. Using Jest and React Testing Library, I’ll write tests for core logic and components to keep your app robust and future-proof.
Deployment with CI/CD
Deploy to Vercel or Firebase—whatever fits best. I’ll set up automated, zero-downtime deployment using GitHub and Vercel or Firebase Hosting, tailored to your stack.
Weekly Sync-Up Calls (Optional)
Regular check-ins to stay aligned. If helpful, I’ll join weekly meetings to review progress, make decisions, and keep the momentum going.