🖼️ Branding & Visual Identity Design

Pro

Cansaas Agency

Starting at

$

750

About this service

Summary

Your brand identity is more than just a logo. It's the foundation of your business.
We craft strategic, timeless branding that reflects your values, resonates with your audience, and sets you apart from the competition. From logo creation to a comprehensive brand guideline, we ensure consistency and professionalism across all touchpoints.

Process

1️⃣ Discovery Call
We start by understanding your business, audience, and vision. We discuss brand personality, values, and market positioning to ensure the branding aligns with your goals.
2️⃣ Moodboarding & Art Direction
We research competitors and industry trends to create a moodboard that defines the overall brand style—covering colors, typography, and design inspiration.
3️⃣ Concept Sketches
We explore multiple logo ideas, presenting you with initial sketches that represent different creative directions. These concepts serve as the foundation for the final design.
4️⃣ High-Fidelity Logo Design
Once a direction is chosen, we refine the logo into a professional, polished design. This includes typography selection, color palette definition, and logo variations (e.g., primary, secondary, monochrome).
5️⃣ Review & Feedback
You’ll review the logo, and we’ll refine it based on your input to ensure it perfectly represents your brand.
6️⃣ Brand Guideline Creation
A comprehensive brand guideline is developed, including:
Logo Anatomy (spacing, proportions, variations)
Color Palette (primary & secondary colors, usage rules)
Typography (font choices and hierarchy)
Visual Identity (patterns, icons, additional design elements)
Mockups (real-world applications like business cards, social media, packaging)
7️⃣ Final Review & Adjustments
We go through the full brand package together, making final refinements to ensure consistency and quality.
8️⃣ Handover
We deliver all branding assets, including:
High-resolution logo files (SVG, PNG, JPG, PDF)
Brand guidelines (PDF format)
Font recommendations & links
Any additional design templates if required

What's included

  • ✅ Discovery Call

    Understanding your brand, vision, and market positioning

  • ✅ Moodboarding

    Competitor research and visual inspiration for brand identity

  • ✅ Concept Sketches

    Initial hand-drawn or digital sketches exploring different logo directions

  • ✅ High-Fidelity Logo Design

    Refined logo with carefully selected fonts, colors, and variations

  • ✅ Review & Feedback

    Iterative refinement to ensure the logo aligns with your vision

  • ✅ Brand Guideline Creation

    Defining logo usage, typography, color palette, and visual elements

  • ✅ Mockups & Real-World Applications

    Showcasing the brand in real-world scenarios (e.g., business cards, social media, website previews)

  • ✅ Final Review & Adjustments

    Ensuring every detail is perfect before delivery

  • ✅ Handover

    Delivering all design assets (logo files, brand guidelines, and templates)

Example projects

Zonely | Branding & Visual Identity Design

Zonely | Pitch Deck Presentation Design

Recommendations

(5.0)

Recommended

Great to work with, will connect again soon.

Mustapha Olalabi Yisa

Client • Feb 20, 2025

Recommended

Outstanding Work! We had the pleasure of working with Cansaas Agency, and I can confidently say they exceeded all expectations. From the very start, their team understood our vision for withSpark.ai and executed every design improvement with precision, creativity, and speed. The best part? They delivered everything in record time without compromising on quality. If you're looking for a design agency that’s professional, efficient, and insanely talented, look no further than Cansaas Agency.

Anirudh Murali

Client • Feb 18, 2025

Recommended

Cansaas team was splendid, we hired them for redesigning our pitch deck slides, and Figma prototyping. They did an exceptional job, and I loved the slides they designed for us. Some slides had data to be represented, the designed it creatively with a lot of details. I loved working with them, and would highly recommend. Thanks!

Duration

3 weeks

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe Photoshop

Figma

Industries

SaaS
Local Business

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