Packaging Design

Vanisha Tailor

Starting at

$

900

About this service

Summary

Bring your product to life with labels that stop scrolls, win shelf space, and tell your brand’s story at a glance.
I’m the creative lead behind Let’s Tailor Design, a boutique studio that helps early-stage founders turn great ideas into retail-ready realities—without agency price tags or drawn-out timelines.

Process

Discovery & Market Research Kick-off call + brief—define goals, target consumer, USP and budget. Rapid desk research on category trends, competitor packaging, retailer requirements and regional regulations.
Consumer & Brand Insight Mapping Translate research into a concise insight board: shopper personas, decision triggers, shelf “whitespace,” tone-of-voice and must-have claims. Align visual cues with your brand story and price-point.
Concept Ideation Sketch multiple directions, refine to two best routes. Each route includes colour strategy, typography, hierarchy, material/finish suggestions and a mock-up showing real-world shelf or e-commerce context.
Design Development Chosen concept polished through structured feedback loops (up to 2 revisions). Final master artwork built to print specs, dielines, and compliance grids (barcode, INCI, nutrition, legal copy).
Validation & Compliance Check Run artwork through print-house pre-flight, retailer style-guides and any region-specific packaging laws. Adjust to ensure full regulatory sign-off and flawless production.
Implementation & Production Handover Supply press-ready AI/PDF + colour proofs, Pantone swatches, and material spec sheet. Liaise with printers if needed. Provide layered mock-ups for marketing, crowdfunding or Amazon listings.
Commercialisation Support Quick-start launch toolkit:
Design guidelines for future SKUs
POS & in-store assets (wobblers, shelf talkers)
Press-release template + hero images for PR and buyer outreach
Optional consult on pricing, retail pitch deck
Outcome: Packaging that excites consumers, meets compliance, prints smoothly—and drives sell-through from day one.

FAQs

  • How long does the full label design process take?

    Concepts are delivered in 4–5 business days after onboarding, and final, print-ready artwork is typically completed within 7–10 business days (timing depends on feedback speed and revision rounds).

  • What file formats will I receive?

    You’ll get press-ready AI, PDF and EPS files (CMYK, 300 dpi) plus high-resolution PNG/JPEG exports and a layered PSD mock-up for marketing or e-commerce use.

  • Can you adapt the design for additional SKUs or future product lines?

    Absolutely. Variant or new-flavour rollouts are offered as an add-on, with discounted per-SKU pricing once the master label is finalised.

What's included

  • Discovery & Strategy

    • 30 minute onboarding call or detailed questionnaire • Creative brief + compliance checklist setup

  • Concept Development

    • Two bespoke label design concepts • Hi res 3D/photographed pack mock ups • Concept rationale slide (colour, typography, shelf fit

  • Refinement

    • Up to 2 revision rounds on chosen concept

  • Final Master Artwork

    • Print ready AI, PDF, EPS files (CMYK, 300 dpi) • Web ready PNG/JPEG exports • Layered PSD mock up for marketing use

  • Brand Consistency Assets

    • Mini colour & typography guide (1 page PDF) • Font license info & Pantone/CMYK/RGB codes

  • Compliance Support

    • Packaging checklist: barcode, INCI/ingredients, weight/volume marks

  • Handover Package

    • Compressed ZIP with all artwork, guides, mock ups, print spec sheet

  • Optional Add Ons (quoted separately)

    • Additional SKU/variant labels • Foil, emboss & sustainable print consultation • Amazon optimised hero images (3000px) • Short brand guideline booklet (6-8 pages)

  • Estimated Timeline

    • Concepts: 4–5 business days after onboarding • Final artwork: 7–10 business days (dependent on feedback)

Duration

2 weeks

Skills and tools

Graphic Designer

Packaging Designer

Print Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Lightroom

Adobe Lightroom

Adobe Photoshop

Adobe Photoshop

Industries

Design
Beauty
Cosmetics

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