improve an existing website without necessarily rebuilding everything from scratch.
If your current website feels outdated, inconsistent, difficult to navigate, or simply doesn't represent your brand anymore, I'll redesign its visual experience and refresh the front-end implementation.
The focus is on making the existing website clearer, more responsive, more visually cohesive, and more effective — while keeping what already works where appropriate.
What I'll improve
Visual hierarchy
Clearer relationships between headings, content, imagery, buttons, and sections.
Layout & spacing
More intentional composition, alignment, spacing, and responsive behavior.
Typography & visual system
A more cohesive approach to type, sizing, contrast, spacing, and visual consistency.
Navigation & interaction
Improvements to menus, navigation, buttons, calls to action, and interactive elements where needed.
Responsive experience
Refinements for mobile, tablet, and desktop so the website feels intentional across screen sizes.
Content presentation
Existing content reorganized or visually presented more effectively where appropriate.
Front-end refresh
The approved redesign implemented into a functional responsive website.
What you get
Review of the existing website
Redesign of up to 5 existing standard pages
Improved visual hierarchy and layout
Responsive desktop and mobile implementation
Refined navigation and calls to action
Updated typography and visual consistency
Front-end implementation of the approved redesign
Appropriate interactions and micro-interactions
Responsive testing and final polish
Deployment or documented handoff
How it works
01 — Review
I examine the current website, its structure, visual system, content, responsive behavior, and the areas you want to improve.
02 — Redesign direction
We establish what should change, what should stay, and the visual direction for the refreshed website.
03 — Design
I redesign the agreed pages with improved hierarchy, layout, typography, responsiveness, and interaction.
04 — Front-end refresh
The approved changes are implemented into the website.
05 — Test & handoff
I review the finished website across screen sizes, make the agreed refinements, and prepare the updated site for launch or handoff.
This service is a good fit if
Your website looks outdated
Your current design feels inconsistent
Your mobile experience needs improvement
Your website doesn't represent your brand anymore
Your content is good but the presentation isn't
You want a visual refresh without completely starting over
Your existing front-end needs a cleaner implementation
What I need from you
I'll need:
Your current website URL
Access to the website files or development environment where necessary
Existing brand assets
Existing website content
Any specific problems you already know about
Examples of websites or visual directions you like
If you don't know exactly what needs changing, that's okay. We can identify the main areas during the initial review.
Revisions
The project includes agreed revision rounds during the redesign and refinement stages. Feedback is collected at defined points so changes can be handled efficiently within the project scope.
Not included
Unless specifically agreed, this service does not include:
Complete brand identity redesign
Extensive copywriting
Professional photography or video production
E-commerce redevelopment
Complex web applications
Custom backend development
Large CMS migrations
Extensive SEO campaigns
Major third-party integrations
Ongoing maintenance
If the existing website requires a substantially larger rebuild, migration, or technical overhaul, I'll review the requirements and recommend a separate project scope.
Final delivery
You receive the redesigned and refreshed website, the agreed source files/code, and deployment or handoff support appropriate to the project.
Have an existing website that needs a refresh? Send me the current URL and I'll take a look at what could be improved.
improve an existing website without necessarily rebuilding everything from scratch.
If your current website feels outdated, inconsistent, difficult to navigate, or simply doesn't represent your brand anymore, I'll redesign its visual experience and refresh the front-end implementation.
The focus is on making the existing website clearer, more responsive, more visually cohesive, and more effective — while keeping what already works where appropriate.
What I'll improve
Visual hierarchy
Clearer relationships between headings, content, imagery, buttons, and sections.
Layout & spacing
More intentional composition, alignment, spacing, and responsive behavior.
Typography & visual system
A more cohesive approach to type, sizing, contrast, spacing, and visual consistency.
Navigation & interaction
Improvements to menus, navigation, buttons, calls to action, and interactive elements where needed.
Responsive experience
Refinements for mobile, tablet, and desktop so the website feels intentional across screen sizes.
Content presentation
Existing content reorganized or visually presented more effectively where appropriate.
Front-end refresh
The approved redesign implemented into a functional responsive website.
What you get
Review of the existing website
Redesign of up to 5 existing standard pages
Improved visual hierarchy and layout
Responsive desktop and mobile implementation
Refined navigation and calls to action
Updated typography and visual consistency
Front-end implementation of the approved redesign
Appropriate interactions and micro-interactions
Responsive testing and final polish
Deployment or documented handoff
How it works
01 — Review
I examine the current website, its structure, visual system, content, responsive behavior, and the areas you want to improve.
02 — Redesign direction
We establish what should change, what should stay, and the visual direction for the refreshed website.
03 — Design
I redesign the agreed pages with improved hierarchy, layout, typography, responsiveness, and interaction.
04 — Front-end refresh
The approved changes are implemented into the website.
05 — Test & handoff
I review the finished website across screen sizes, make the agreed refinements, and prepare the updated site for launch or handoff.
This service is a good fit if
Your website looks outdated
Your current design feels inconsistent
Your mobile experience needs improvement
Your website doesn't represent your brand anymore
Your content is good but the presentation isn't
You want a visual refresh without completely starting over
Your existing front-end needs a cleaner implementation
What I need from you
I'll need:
Your current website URL
Access to the website files or development environment where necessary
Existing brand assets
Existing website content
Any specific problems you already know about
Examples of websites or visual directions you like
If you don't know exactly what needs changing, that's okay. We can identify the main areas during the initial review.
Revisions
The project includes agreed revision rounds during the redesign and refinement stages. Feedback is collected at defined points so changes can be handled efficiently within the project scope.
Not included
Unless specifically agreed, this service does not include:
Complete brand identity redesign
Extensive copywriting
Professional photography or video production
E-commerce redevelopment
Complex web applications
Custom backend development
Large CMS migrations
Extensive SEO campaigns
Major third-party integrations
Ongoing maintenance
If the existing website requires a substantially larger rebuild, migration, or technical overhaul, I'll review the requirements and recommend a separate project scope.
Final delivery
You receive the redesigned and refreshed website, the agreed source files/code, and deployment or handoff support appropriate to the project.
Have an existing website that needs a refresh? Send me the current URL and I'll take a look at what could be improved.