What's included

• BRANDING

  Research: In-depth analysis of the business, industry, competitors, and target audience forms the foundation for informed branding decisions. Mood Boards: Curated visual directions presented through mood boards ensure agreement on the brand's aesthetic direction. Brand Visualizations: Contextual presentations of visual components (e.g., logos on social media profiles) help clients envision the brand's appearance. Brand Guidelines: The cornerstone of brand identity deliverables, these rules define logo usage, color palette, typography, and other graphic elements for consistent communication. Logo Pack: A digital pack with various file formats for print and screen use once the logo is finalized. Visual Identity Pack: This pack includes additional graphical components like fonts, color swatch files, brand patterns, graphic devices, illustrations, mascots, and icon sets. Support and Guidance: Post-project, Reflection continues to support clients, offering advice on brand compliance and usage to ensure a lasting, recognizable brand identity.