Step 1

To create a unique appearance for you, we need to get to know each other in depth.

What is the goal of the business? what are the main values that drive it? and how it describes itself and the services it provides?.

I will also learn in this stage about the customers, who they are, what motivates them, and most importantly, what problem the business/services offered by the business solve for them.

Step 2

By utilizing the information I have gathered on your business and target audience, I create a clear understanding of your business, its market, and how it presents itself to customers. I develop a unique identity document for your business that outlines all aspects of the communication strategy, including the target audience, core values, and competition.

Step 3

Using the insights gathered from the research and strategy phase, I will develop a set of concepts (up to 3, if needed) that align with the brand's values and effectively communicate the desired message to the target audience.

Final stage

The final logo design will be provided in various file formats suitable for different types of use, such as print and digital. I will also provide a style guide that outlines the proper usage of the logo and the approved color palette, typography, and imagery.