I will help you build your online presence

Mirabel Laryea

Contact for pricing

About this service

Summary

I offer tailored social media management services, creating and implementing customized strategies to elevate your brand's online presence. What sets me apart is my unique blend of creative vision, technical expertise, and passion for staying ahead of the latest social media trends. By partnering with me, you'll gain a dedicated and innovative social media partner.

Process

Step 1: Discovery and Onboarding

1. Initial consultation to discuss goals, objectives, and expectations

2. Completion of a client questionnaire to gather information about the brand

3. Review of existing social media accounts and analytics

Step 2: Strategy and Planning

1. Development of a customized social media strategy

2. Creation of a content calendar outlining posting schedule and content types

3. Identification of target audience, influencers, and industry trends

Step 3: Content Creation

1. Creation of high-quality, engaging content (posts, images, videos, stories)

2. Development of a content library for future use

3. Optimization of content for each social media platform

Step 4: Account Setup and Optimization

1. Setup and optimization of social media accounts (profiles, banners, bios)

2. Configuration of social media analytics tools

3. Connection of social media accounts to other marketing channels (email, website)

Step 5: Content Publishing and Scheduling

1. Publishing and scheduling of content across all social media platforms

2. Utilization of social media scheduling tools (Hootsuite, Sprout Social, etc.)

3. Monitoring and adjustment of posting schedule as needed

Step 6: Engagement and Community Building

1. Monitoring and responding to comments, messages, and reviews

2. Engagement with followers, influencers, and other industry professionals

3. Development of a community-building strategy (contests, giveaways, etc.)

Step 7: Analytics and Reporting

1. Tracking and analysis of social media metrics (engagement, followers, website traffic)

2. Creation of monthly analytics reports highlighting progress and areas for improvement

3. Adjustment of strategy based on analytics insights

What's included

Content Deliverables
1. *Content Calendar*: A comprehensive calendar outlining all social media content for the project duration. 2. *Social Media Posts*: A set of pre-approved social media posts, including captions, images, and videos. 3. *Blog Posts*: A series of blog posts on topics relevant to the client's industry. 4. *Visual Assets*: A set of visual assets, including graphics, infographics, and videos.
Strategy and Planning Deliverables
1. *Social Media Strategy Document*: A comprehensive document outlining the client's social media goals, target audience, and content strategy. 2. *Competitor Analysis Report*: A report analyzing the client's competitors' social media presence and strategy. 3. *Influencer Research Report*: A report identifying potential influencers for collaboration.
Analytics and Reporting
1. *Monthly Analytics Reports*: Regular reports providing insights into social media performance, including engagement rates, follower growth, and website traffic. 2. *Quarterly Progress Reports*: Comprehensive reports summarizing progress toward social media goals and objectives.
Account SetUp and Optimization
1. *Social Media Account Setup*: Setup and optimization of social media accounts, including profile creation, profile picture, and cover photo design. 2. *Social Media Profile Optimization*: Optimization of social media profiles for better visibility and search engine ranking.

Skills and tools

Social Media Manager

Social Media Marketer

Social Media Strategist