Brand & Audience Discovery:
We start by diving deep into your brand’s story, audience demographics, and core values to identify the best strategies that align with your vision and audience’s preferences.
Content Calendar (30 Days):
A detailed content calendar with a full month’s worth of video ideas tailored to your target audience across Instagram, TikTok, and YouTube, ensuring consistency and relevancy.
Platform-Specific Strategies:
Strategies that capitalise on trends and platform-specific algorithms (like TikTok’s “For You” page or Instagram’s Reels) to increase reach and engagement.
Video Formats & Best Practices:
A breakdown of video formats (e.g., short-form Reels, TikToks, YouTube Shorts), and best practices for each platform, ensuring each video type resonates with your audience.
SEO and Hashtag Strategy:
An SEO-optimized plan to enhance discoverability on all platforms, including keyword research and hashtag suggestions tailored to your niche.
Performance Metrics to Track:
Recommendations on which metrics to track and how to use insights to improve your future content performance.
Creative Concept Development:
Content ideas and visual storytelling concepts that are aligned with your brand voice, including advice on scripts, shot lists, and editing techniques.