What's included

• Comprehensive Strategy Plan

  A detailed outline of the social media strategy developed during the engagement, encompassing goals, target audience analysis, content themes, posting schedules, and key performance indicators (KPIs).

• Content Calendar

  A well-organised calendar outlining planned social media posts, including content types, captions, hashtags, and accompanying visuals or multimedia elements.

• Engagement Reports

  Regular reports summarising engagement metrics such as likes, comments, shares, and follower growth across various social media platforms.

• Content Assets

  Creation and delivery of original content assets, including images, videos, graphics, and written copy, tailored to the brand's voice and messaging objectives.

• Community Management

  Documentation of community management activities, including responses to comments, messages, and inquiries from followers, fostering positive interactions and addressing concerns.

• Campaign Analytics

  Analysis of campaign performance metrics, including reach, impressions, click-through rates, conversion rates, and return on investment (ROI), to assess the effectiveness of paid advertising and promotional efforts.

• Recommendations for Improvement

  Actionable recommendations based on data-driven insights, aimed at optimising future social media strategies and enhancing overall performance and engagement.

• Final Presentation and Review

  A final presentation or review session to discuss outcomes, insights, and lessons learned from the social media management efforts, as well as opportunities for continued collaboration and growth.