What's included

• Brand Discovery & Strategy Session

  60–90 minute strategy call + brand questionnaire Includes: Brand mission, values, and voice exploration Ideal client and market positioning Moodboard inspiration

• Primary Logo + Secondary Logo Design

  Custom-designed primary logo + one alternate layout version Includes: PNG/JPG for web/social media use Black, white, and full-color versions

• Custom Brand Color Palette

  A 4–6 color palette Includes: HEX, RGB, and CMYK codes Color usage examples

• Typography Styling Guide

  Font selections for headings, body text, and accents Includes: Download links or font licenses Usage guidelines

• Brand Elements & Icons

  3–5 custom brand elements Includes: Submarks, icons, or patterns Delivered in transparent and vector formats

• Brand Style Guide (PDF)

  A professional, client-facing brand guide Includes: Logos, colors, fonts, usage rules, tone of voice, and mockups Ready to share with teams or collaborators

• Social Media Brand Assets

  Branded templates for IG posts, stories, or highlights (5–10 templates) Includes: Canva templates or editable files Logo profile pic + banner (optional)

• Business Card or Brand Collateral (Optional Add-on)

  2 pieces of branded collateral Examples: Business card design Thank-you card or product label mockup