Standard Brand Package by Joana FernandesStandard Brand Package by Joana Fernandes
Standard Brand PackageJoana Fernandes
This service is ideal for projects in need of a fresh brand designed to communicate effectively in any context (online or offline). It provides all the necessary tools for a solid and consistent communication strategy, ensuring timelessness and flexibility to adapt to the challenges of today's communication and marketing landscape. It's suitable for those requiring a robust brand with a thorough study of practical applicability, tested in various contexts, and supported by materials tailored to its core needs.
Timeline:
Kickoff - Meeting where I will inquire about the brand, its objectives, and the brand strategy. Understanding the project's mission, values, and vision is crucial. Gathering information about your expectations, references, competitors, etc., is essential to grasp your vision for the new brand. After receiving and analyzing all information, I can begin the phase of research and initial studies for the brand.
1 week - Present mood board with concept and initial proposal for approval*.
*This proposal can undergo up to 2 rounds of changes (these rounds of changes may add more time to this phase of the project)
Upon approval of a final version.
2 weeks - Brand Guidelines; Logo Suite and Assets

What's included

Creative Direction
Mood board
Color Palette
Definition of corporate colors and their chromatic codes
Logo Suite
Primary, Secondary & Submark logos
Typography:
Font pairing
Icon
Brand icon
Brand Assets
Pattern or other
Brand Photography:
A collection of stock photography
Mockups:
You can choose the mockups you want to see projected (up to 5 templates)
Brand Guidelines PDF:
A complete overview of your new branding & how to use it
Starting at$2,000
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Brand Design
Brand Strategist
Graphic Designer
Service provided by
Joana Fernandes Porto, Portugal
1
Followers
Standard Brand PackageJoana Fernandes
Starting at$2,000
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Brand Design
Brand Strategist
Graphic Designer
This service is ideal for projects in need of a fresh brand designed to communicate effectively in any context (online or offline). It provides all the necessary tools for a solid and consistent communication strategy, ensuring timelessness and flexibility to adapt to the challenges of today's communication and marketing landscape. It's suitable for those requiring a robust brand with a thorough study of practical applicability, tested in various contexts, and supported by materials tailored to its core needs.
Timeline:
Kickoff - Meeting where I will inquire about the brand, its objectives, and the brand strategy. Understanding the project's mission, values, and vision is crucial. Gathering information about your expectations, references, competitors, etc., is essential to grasp your vision for the new brand. After receiving and analyzing all information, I can begin the phase of research and initial studies for the brand.
1 week - Present mood board with concept and initial proposal for approval*.
*This proposal can undergo up to 2 rounds of changes (these rounds of changes may add more time to this phase of the project)
Upon approval of a final version.
2 weeks - Brand Guidelines; Logo Suite and Assets

What's included

Creative Direction
Mood board
Color Palette
Definition of corporate colors and their chromatic codes
Logo Suite
Primary, Secondary & Submark logos
Typography:
Font pairing
Icon
Brand icon
Brand Assets
Pattern or other
Brand Photography:
A collection of stock photography
Mockups:
You can choose the mockups you want to see projected (up to 5 templates)
Brand Guidelines PDF:
A complete overview of your new branding & how to use it
$2,000