What's included

• Moodboard

  A moodboard (PNG/JPG) that represents the overall feeling of your brand.

• Primary Logo

  Your primary brand logo in all formats (PNG, SVG, Illustrator, PDF) and all color options.

• Secondary Logo

  A secondary logo that resembles the primary to be used for your brand when needed. Delivered in same formats as primary logo.

• Logo Marks

  Smaller, more concise versions of your logo to be used for brand recognition when the primary and secondary logos do not align with the design. Delivered in same formats as primary logo.

• Color Palette

  Group of colors to be used for all branding materials in the future. (Hex Codes, RBG, CMYK)

• Typography

  Fonts to be used for all branding materials and guidelines for what instances they should be used in.

• Brand Guidelines Document

  A summary of all branding components and when/where they should be used.