Advertising keyword research process
Definition of ACOS Target
Analysis and implementation of Amazon Ad Options according to objectives (Sponsored Products / Sponsored Brands / Sponsored Display)
Establishment of ACOS objectives
Restructuring of campaigns by own portfolios
Campaign budget review
Catalog Advertising Coverage
Campaign bidding update
Budget review
Search term analysis
Specific keyword analysis/optimization
Product performance analysis
Review of existing Negative Words
Analysis of results / Obtaining Advertising Reports
Options for Growth and Expansion