Data Infrastructure, Analytics, and Reporting by Loren Robb

Data Infrastructure, Analytics, and Reporting by Loren RobbData Infrastructure, Analytics, and Reporting by Loren Robb

Data Infrastructure, Analytics, and ReportingLoren Robb

Here is a link to my LinkedIn profile that outlines what I've done in my various roles: https://www.linkedin.com/in/lorenrobb/

I've done marketing technology strategy & execution, reporting builds (i.e. all essential reports that monitor business objectives), and data analysis.

What's included

Data Infrastructure (ETL Process Build)

I will acquire extract, transform, and load the data into your data warehouse. If there is not one available, I can work with you on what solution works best given your current marketing tech stack.

Reporting (Data Visualization & Automation)

Based on your key performance indicators (KPIs), I can build out reporting to help you understand your business. I've used Tableau (paid), PowerBI (paid), Datorama (paid), and Looker Studio (free). Here is a link to my Tableau Public: https://public.tableau.com/app/profile/loren.robb/vizzes

Analytics

I can help you extract insights from the data. Common problems I can help resolve are budgeting/forecasting, media buying optimization, output optimization (who should work which days and how long). For more advanced data science, I can recommend colleagues in that space.

Loren's other services

Cover image for Growth Marketing (Social Ads, Paid Search)

Growth Marketing (Social Ads, Paid Search)$50 /hr

CopywritingContact for pricing

Starting at$75 /hr

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