Ongoing Creative & Product Strategy Consulting by Ashley BessOngoing Creative & Product Strategy Consulting by Ashley Bess
Ongoing Creative & Product Strategy ConsultingAshley Bess
Cover image for Ongoing Creative & Product Strategy Consulting
Great products need more than strong design. They need clear direction, thoughtful leadership, and an understanding of both the creative and commercial landscape.
I partner with fashion, footwear, accessories, and lifestyle brands to provide senior-level creative direction and product strategy without the commitment of a full-time hire.
Working alongside your existing design and development teams, I help shape the overall creative vision, guide collection development, evaluate design concepts, and ensure products align with your brand identity, target customer, and business objectives.
Areas of Support:
Creative Direction: Establish and refine the overall vision, aesthetic, and design language for products and collections.
Design Leadership: Review sketches, CADs, colorways, materials, and product concepts, providing actionable feedback and direction to design teams.
Assortment Strategy: Advise on product categories, collection balance, seasonal offerings, and opportunities within the assortment.
Trend & Market Insights: Identify emerging trends, consumer preferences, and competitive opportunities to inform design decisions.
Product Development Oversight: Provide strategic guidance throughout the development process, helping teams refine concepts and maintain consistency with the creative vision.
Cross-Functional Collaboration: Work with design, merchandising, and product development teams to align creative decisions with commercial priorities.
MONTHLY CONSULTING OPTIONS
Essential Consulting | $1,500/month Up to 10 hours per month Periodic creative reviews, strategic consultations, and actionable feedback on product and design direction.
Ongoing Creative Direction | $3,000/month Up to 20 hours per month Regular design team collaboration, collection reviews, assortment strategy, and ongoing creative leadership to guide product development.
Extended Creative Leadership | $4,500/month Up to 30 hours per month More comprehensive creative oversight across multiple collections or product categories, including frequent design reviews, cross-functional collaboration, and strategic planning.
All packages include senior-level creative direction and advisory support. Hands-on design execution, including sketching, CAD development, and technical design, is not included.
Additional hours and specialized project requirements can be quoted separately.
FAQs

Starting at$3,000 /mo
Tags
Consultant
Creative Director
Product Strategist
Service provided by
Ashley Bess Chicago, USA
Ongoing Creative & Product Strategy ConsultingAshley Bess
Starting at$3,000 /mo
Tags
Consultant
Creative Director
Product Strategist
Cover image for Ongoing Creative & Product Strategy Consulting
Great products need more than strong design. They need clear direction, thoughtful leadership, and an understanding of both the creative and commercial landscape.
I partner with fashion, footwear, accessories, and lifestyle brands to provide senior-level creative direction and product strategy without the commitment of a full-time hire.
Working alongside your existing design and development teams, I help shape the overall creative vision, guide collection development, evaluate design concepts, and ensure products align with your brand identity, target customer, and business objectives.
Areas of Support:
Creative Direction: Establish and refine the overall vision, aesthetic, and design language for products and collections.
Design Leadership: Review sketches, CADs, colorways, materials, and product concepts, providing actionable feedback and direction to design teams.
Assortment Strategy: Advise on product categories, collection balance, seasonal offerings, and opportunities within the assortment.
Trend & Market Insights: Identify emerging trends, consumer preferences, and competitive opportunities to inform design decisions.
Product Development Oversight: Provide strategic guidance throughout the development process, helping teams refine concepts and maintain consistency with the creative vision.
Cross-Functional Collaboration: Work with design, merchandising, and product development teams to align creative decisions with commercial priorities.
MONTHLY CONSULTING OPTIONS
Essential Consulting | $1,500/month Up to 10 hours per month Periodic creative reviews, strategic consultations, and actionable feedback on product and design direction.
Ongoing Creative Direction | $3,000/month Up to 20 hours per month Regular design team collaboration, collection reviews, assortment strategy, and ongoing creative leadership to guide product development.
Extended Creative Leadership | $4,500/month Up to 30 hours per month More comprehensive creative oversight across multiple collections or product categories, including frequent design reviews, cross-functional collaboration, and strategic planning.
All packages include senior-level creative direction and advisory support. Hands-on design execution, including sketching, CAD development, and technical design, is not included.
Additional hours and specialized project requirements can be quoted separately.
FAQs

$3,000 /mo