Complete Email Marketing Audit
Starting at
$
300
About this service
Summary
FAQs
How does the email audit process work?
I'll review your email account, analyzing your flows, campaigns, lists, segments, as well as your email's structure, tone, and performance.
What areas will you focus on during the audit?
I’ll evaluate everything from your subject lines, open rates, click-through rates, content flow, and calls-to-action to identify improvement areas. I'll also analyze your flows, campaigns, lead gen, list hygiene, and unsubscribe rates.
Will you rewrite my emails after the audit?
The audit includes suggestions for improvement. If you need a full rewrite, we can discuss additional services.
How long does the audit take?
A full email audit typically takes 2-3 business days.
Will this audit improve my email performance?
Yes, by implementing the suggestions I provide, you should see improvements in engagement and overall performance.
What's included
Complete Analysis of Your Current Email Strategy
I'll look at the core concepts driving your email marketing efforts, from increasing retention to boosting sales and engagement to growing lead gen and brand awareness. My goal here is to spot weak areas that need improvement and make solid suggestions for fixing them.
Complete Analysis of Your Email Lists and Segments
I'll examine your email lists in depth to identify the best ways to boost sign-ups and maximize your most engaged customers. I'll also audit your segments. (Specifically, your conditions for segmentation and customer behavioral data). One more thing. You can rest assured that I'll give you solid tips on maintaining your list's hygiene.
Complete Analysis of Your Email Performance Metrics
For this part of the audit, I'll examine metrics over the past 24 months. I'll examine your open, click, and conversion rates, as well as your unsubscribe, bounce, and spam rates. My goal here is to discover the specific things that move the needle positively and negatively. This way, your emails will always give you excellent results.
Complete Analysis of Your Email Automation
I'll take a look at all your active automation. From their overall content structure to their customer profile filter, time delays, and analytics data.
Other Analysis I'd Perform
1. Audience analysis 2. Email design and content analysis 3. Compliance and deliverability analysis 4. Strategic analysis 5. Short term and long-term recommendations
Example projects
Duration
3 days
Skills and tools
Industries