Insightful Data Analytics in Digital Marketing

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About this service

Summary

I utilize analytical skills developed in Finance to provide in-depth data analysis for marketing campaigns, enabling informed decision-making and optimized performance.
🌟 Services I offer 🌟
Data Cleaning and Preparation: to ensure your data is accurate and ready for analysis, addressing any inconsistencies or missing values.
Analysis: Tailored analytics to uncover patterns and trends in your data, and to gain insights, and understand its structure.
Data Visualization: visually appealing charts, graphs, and dashboards that make it easy for stakeholders to understand complex data sets.
Interpretation and Recommendations: insightful interpretations of the findings and actionable recommendations for informed decision-making.
My key traits relevant for this service:
✔️ Expertise in data analysis gained through work experience in Finance
✔️ Accuracy - attention to detail is critical in my performance
✔️ Communication - regular contact with the client to ensure alignment and understanding between both parties
✔️ Timely delivery

What's included

  • Data cleaning and preprocessing

    Initial step to ensure that your data is accurate and consistent, so you can trust the insights you get from the research.

  • Overview of a Recent Social Media Campaign

    Comprehensive review and analysis of the recent campaign's effectiveness over a specified timeframe using the relevant data. This analysis is also combined with the market research of the brand and its competitors.

  • Recommendations and Insights to Social Media Campaign

    Summary of strategic recommendations and adjustments, specifically tailored to align with the client's objectives. This integrated approach not only provides a holistic understanding of the campaign's effectiveness but also equips stakeholders with actionable insights for refining future strategies in accordance with their goals.

  • Slide deck

    This slide deck offers a detailed overview of recent campaign's performance and it provides a summary of recommendations. Visual graphics and tables are been thoughtfully incorporated to enhance data comprehension.


Skills and tools

Data Analyst
Social Media Marketer
Social Media Strategist
Facebook Analytics
Google Analytics
Instagram
LinkedIn
TikTok

Work with me