Brand Identity
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About this service
Summary
What's included
Creative brief
An overview of the entire project. It will include all the information needed to complete the project including client goals, objectives, audience, and scope.
Logo Design
A primary logo (full-color, grayscale, and black & white versions), a secondary logo (if applicable) and logo variations (e.g., horizontal, vertical, icon-only) will be provided in all file formats (ai, psd, png, etc.)
Colour Palette
The primary colour palette (with colour codes in various colour systems such as RGB, CMYK, HEX) and a secondary colour palette (if applicable).
Typography
Typeface selections for headings, subheadings, and body text. As well as typography guidelines and usage recommendations.
Mockups
Depending on what products may be designed, mockups will be provided to see all designs created come to life.
Brand Guidelines
A brand style guide outlining usage rules and restrictions for the brand elements. Guidelines on logo usage, clear space, minimum size, and proportions.
Source Files
Original design files (e.g., AI, PSD, or other relevant file formats).
Final Deliverable Package
Organized and labeled files in a format that is easy for the client to access and use.
Skills and tools
Industries
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