What's included

• Creative brief

  An overview of the entire project. It will include all the information needed to complete the project including client goals, objectives, audience, and scope.

• Logo Design

  A primary logo (full-color, grayscale, and black & white versions), a secondary logo (if applicable) and logo variations (e.g., horizontal, vertical, icon-only) will be provided in all file formats (ai, psd, png, etc.)

• Colour Palette

  The primary colour palette (with colour codes in various colour systems such as RGB, CMYK, HEX) and a secondary colour palette (if applicable).

• Typography

  Typeface selections for headings, subheadings, and body text. As well as typography guidelines and usage recommendations.

• Mockups

  Depending on what products may be designed, mockups will be provided to see all designs created come to life.

• Brand Guidelines

  A brand style guide outlining usage rules and restrictions for the brand elements. Guidelines on logo usage, clear space, minimum size, and proportions.

• Source Files

  Original design files (e.g., AI, PSD, or other relevant file formats).

• Final Deliverable Package

  Organized and labeled files in a format that is easy for the client to access and use.