Brand Identity & Visual DirectionAndrey Kichigin
Branding that earns trust fast and drives growth. I help founders clarify positioning, craft a distinct visual system, and ship a launch‑ready brand kit your team can use instantly – across your website, socials, and sales materials. Strategy first, design second, measurable impact always
What's included
Brand Strategy & Positioning
- Audience, value proposition, and competitive landscape
- Messaging framework: tagline, key narratives, proof points
Moodboard & Visual Direction
- Aesthetic benchmarks with concrete references
- Tone and principles to guide content and design decisions
Logo System & Typography
- Primary logo, lockups, and usage rules
- Typeface pairings with hierarchy for product, web, and marketing
Color Palette & Accessibility
- Primary/secondary palette with contrast checks
- Usage guidance across dark/light modes and key components
Foundations for Social & Web
- Layout patterns for posts, covers, and thumbnails
- Web style primitives for Framer: spacing, grid, motion cues
FAQs
Andrey's other services
Starting at$3,000
Duration2 weeks
Tags
Canva
Figma
Framer
Midjourney
Spline
Brand Designer
Brand Strategist
Digital Marketer
Service provided by
Andrey Kichigin maxTbilisi, Georgia
- $25k+
- Earned
- 16
- Paid projects
- 5.00
- Rating
- 77
- Followers
Brand Identity & Visual DirectionAndrey Kichigin
Starting at$3,000
Duration2 weeks
Tags
Canva
Figma
Framer
Midjourney
Spline
Brand Designer
Brand Strategist
Digital Marketer
Branding that earns trust fast and drives growth. I help founders clarify positioning, craft a distinct visual system, and ship a launch‑ready brand kit your team can use instantly – across your website, socials, and sales materials. Strategy first, design second, measurable impact always
What's included
Brand Strategy & Positioning
- Audience, value proposition, and competitive landscape
- Messaging framework: tagline, key narratives, proof points
Moodboard & Visual Direction
- Aesthetic benchmarks with concrete references
- Tone and principles to guide content and design decisions
Logo System & Typography
- Primary logo, lockups, and usage rules
- Typeface pairings with hierarchy for product, web, and marketing
Color Palette & Accessibility
- Primary/secondary palette with contrast checks
- Usage guidance across dark/light modes and key components
Foundations for Social & Web
- Layout patterns for posts, covers, and thumbnails
- Web style primitives for Framer: spacing, grid, motion cues
FAQs
Andrey's other services
$3,000