Cohesive, Timeless, and Story-Driven Design

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About this service

Summary

I design complete brand identity systems that help businesses look confident and consistent across every platform. From logos and color systems to typography and storytelling visuals, I craft identities that not only look beautiful but connect emotionally and strategically. My approach blends clarity, storytelling, and design thinking to build brands that last.

FAQs

  • Q1: How long does the full project take?

    Typically, 2–3 weeks, depending on scope and feedback rounds.

  • Q2: What do I need to provide before starting?

    Any existing logo ideas, brand name, references, or a short brief about your business and audience.

  • Q3: Will I own all the final files?

    Yes — all final approved designs are 100% yours, including source and editable files.

  • Q4: What tools do you use?

    Adobe Illustrator, Photoshop, InDesign, Premiere Pro, and Canva — ensuring professional and adaptable outputs.

  • Q5: Can you help with social media design too?

    Yes — I can extend your identity into branded templates, campaigns, and launch visuals as an add-on.

What's included

  • Brand Discovery & Strategy

    Understanding your brand’s story, purpose, and audience. A collaborative workshop or questionnaire to define your brand voice, values, and visual direction — the foundation that guides every design decision.

  • Logo Design System

    Primary and secondary logo variations built for flexibility. Includes main logo, icon or monogram, and responsive versions for web, social, and print — ensuring your identity works beautifully across every platform.

  • Color Palette

    A strategic color system that reflects your brand personality. Defined with HEX, RGB, and CMYK values for consistency in both digital and print use.

  • Typography System

    Font pairings that express your tone and improve readability. Includes heading, subheading, and paragraph font styles with usage guidelines.

  • Visual Elements

    Custom brand patterns, icons, and supporting shapes. These elements extend your identity beyond the logo, adding depth and recognition to your brand system.

  • Brand Style Guide

    Your complete brand manual for future consistency. A PDF document outlining logo usage, spacing, colors, typography, and brand tone — ensuring every piece of design stays on-brand.

  • Social Media Brand Kit

    Ready-to-use visuals for social platforms. Profile icons, highlight covers, post templates, and grid previews that keep your brand consistent across Instagram, LinkedIn, and beyond.

  • Campaign or Launch Concept (Optional Add-On)

    A creative direction for your first brand reveal or campaign. Includes concept mockups and storytelling visuals to show how your brand connects emotionally with your audience.

  • Final Files Package

    Organized and editable files for your team and future use. Delivered in AI, PDF, PNG, and JPG formats, neatly named and ready for use across print and digital media.

  • Brand Presentation Deck

    A polished presentation summarizing your full identity. Perfect for investor meetings, brand pitches, or internal onboarding — showing your brand story and design in one cohesive deck.


Skills and tools

Brand Design

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop

Industries

Design