Design process and methods
1.Quiz: How well do you know your business?:) I have a set of prepared questions to help kickstart our research and analysis.
2. Research will help us in understanding of the target audience, competitors, and industry trends.
3. The next exciting in-depth consultation. I'll share my research findings with you, and together, we can have a brainstorming session to establish a clear direction for your branding. It's important that the design aligns perfectly with your vision.
4. Before diving into logo and visual solutions, I'll develop a comprehensive brand strategy. This involves defining your brand's unique positioning, personality, values, and key messaging.
5.Now comes the fun part - logo and visual identity design! Typically, it takes 1-3 revisions to achieve the ideal logo, especially when we've collaborated on the previous steps.
6.Brand Collateral Design: This is where we bring your logo and visual identity to life! I'll prepare mockups showcasing your branding in real-life scenarios, along with some inspiring mood boards that tie everything together.
7. Finally, we'll gather all our work and create a handy Brand Guidelines handbook. It will serve as your go-to resource for consistent brand implementation. Extra step: Testing and adaptation. After the launch, we'll keep a close eye on how your target audience responds to your brand. We'll make any necessary design adaptations to ensure your brand continues to grow and resonate with your customers. Adaptation is the most important part in business grow:)
Timing
Every order is unique, so I can give you a specific timeline after you will out the brief.
Approximate for logo and branding between 2-3 weeks