What's included

• Account Configuration

  Complete setup of your Klaviyo account, including integrations with Shopify or your eCommerce platform, brand settings, compliance, and list management.

• Customer Journey Mapping

  Audit of your existing funnel and segmentation strategy to identify key lifecycle moments and conversion points

• Flow Creation

  Strategy, copy, and design direction for high-impact automated flows including: Welcome Series Abandoned Cart Browse Abandonment Post-Purchase Winback Thank You / Loyalty Touchpoints *Does not include copywriting, but does include 1 rounds of revisions alongside your copywriter and/or designer per flow for feedback and updates

• Campaign Strategy & Calendar

  Set up of monthly campaign calendar with first month fully completed. Calendar will include over arching content idea, segmentation, send times, A/B testing opportunities, and any other pertinent information.

• List Growth Setup

  Design strategy and implementation of one popup for lead capture, optimized for both desktop and mobile.

• Training & Handoff

  One training session for your team + documentation of your flows, segments, and account structure to ensure confident ownership post-engagement.