What's included

• Logo Suite

  • Primary Logo: The main logo design, used in most brand applications. • Secondary Logo(s): Simplified or alternative versions for versatility across mediums. • Logo Mark/Icon: A standalone symbol or graphic element for small spaces (e.g., app icons, social media avatars). • Monochrome & Inverted Variants: Black-and-white and color-reversed versions for various backgrounds. • Favicon: A small, simplified logo version optimized for browser tabs and app shortcuts.

• Color Palette

  A curated set of primary, secondary, and accent colors with HEX, RGB, and CMYK codes for consistency across digital and print media.

• Typography

  • Primary Typeface: The main font for headlines and titles. • Secondary Typeface: A complementary font for body text or subheadings. • Usage Guidelines: Instructions for pairing and hierarchy (e.g., headline sizes, line spacing).

• Brand Guidelines Document

  A PDF or digital guide outlining: • Logo usage rules (clear space, minimum size, do’s and don’ts). • Typography and color usage. • Image style and photography guidance. • Brand tone, voice, and messaging pillars.

• Social Media Assets

  • Profile Images: Optimized for platforms like Instagram, LinkedIn, and X. • Cover Photos: Designed for Facebook, LinkedIn, and YouTube headers. • Branded Templates: Editable layouts for posts and stories (e.g., Canva or Adobe formats).

• Business Collateral

  • Business Card Template: Editable design with logo, name, and contact info. • Letterhead: Branded document for professional correspondence (digital and print-ready). • Email Signature: Custom design for email platforms (e.g., Outlook or Gmail).

• Icon Set

  A collection of branded icons for use in presentations, websites, or social media.

• Patterns & Textures

  Custom patterns or graphic textures derived from the brand's visual identity for use as backgrounds or design accents.

• Presentation Template

  A branded PowerPoint or Keynote template with title slides, content layouts, and cohesive design elements.

• Additional (Optional) Assets

  • Packaging Design Mockups: For product-based brands. • Merchandise Mockups: T-shirts, tote bags, or other promotional items. • Website Brand Elements: Buttons, banners, and other UI elements.