Branding
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About this service
Summary
What's included
Visual identity system
Helps a brand express its personality and creates an image. It ensures that no matter where you see the brand—on a website, social media, packaging, or advertisements—it's instantly recognizable and feels like it's all coming from the same family.
Brand guidelines and style guides
A set of guidelines or rules that a company follows to maintain a consistent visual language across all its brand elements. It's the way you present your company, product, or service visually to the world. It includes your logo, color palette, typography, and graphic elements like patterns, icons, and imagery.
Brand story
It's the captivating tale that a company tells to connect with its audience. It's not just about selling stuff but creating an emotional bond. It shares your company's values, mission, and journey. It's about going beyond products to create a memorable and meaningful experience for your target group.
Content marketing plan
A strategic roadmap to create and share valuable and engaging content. It involves setting goals, identifying the target audience, and figuring out what kind of content that resonates with them. All your blog posts, videos, social media posts, podcasts, or whatever format suits your brand's personality.
Brand collaterals
The collection of visual and tangible assets that a company uses to promote and represent its brand consistently across different touchpoints. It typically includes business cards, letterheads, brochures, flyers, product packaging, signage, promotional materials, and digital assets for social media and websites.
Skills and tools
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