What's included

• Email copy

  The deliverable that will be offered to the client is the creation of effective email copies. The email copies are specifically designed to capture the target audience's attention and entice them to take action, resulting in increased engagement, click-through rates, and ultimately, sales for the client's business. The email marketer will use their expertise in email design and copywriting to create visually appealing and engaging email templates that are optimized for mobile devices, have clear calls-to-action and have persuasive content that resonates with the target audience. Overall, by availing of the email marketing services of an experienced marketer, the client can benefit from a highly targeted and personalized email campaign that yields maximum results, helping to take their business to the next level.

• Email Automation

  Email automation involves setting up triggered emails that are automatically sent to subscribers based on specific actions or events, such as subscribing to a list, making a purchase, or abandoning a shopping cart. By automating email campaigns, I can save my clients time and effort by streamlining the process of sending emails to their subscribers. Automated emails are also highly targeted and personalized, which can lead to higher engagement rates and increased conversions. I use specialized software and tools to set up email automation, such as marketing automation platforms that allow me to create and manage triggered email campaigns. By analyzing subscriber behavior and interaction with the client's website or products, I can create highly relevant and timely emails that resonate with the audience. By offering email automation as a deliverable, I can help my clients to increase their efficiency, save time and resources, and achieve greater success in their email marketing campaigns. This can ultimately result in higher engagement rates, more conversions, and a stronger ROI for their business.

• List Segmentation

  I offer list segmentation as a valuable deliverable to my clients. By dividing their email list into specific segments based on subscriber demographics and behavior, I can create more targeted and personalized email campaigns that are highly effective at engaging the audience. I use various criteria to segment the email list, such as age, gender, location, past purchase behavior, and email activity. By using specialized tools and software, I can automate the segmentation process and ensure that the right emails reach the right people at the right time. This saves time and improves the effectiveness of the campaigns. Segmenting the email list helps me to tailor the content, messaging, and offers to specific audience groups, ensuring that they receive emails that are most relevant and valuable to them. This can result in higher engagement rates, increased click-through rates, and ultimately, more conversions and sales for the client's business. By offering list segmentation as a deliverable, I can help my clients to maximize the effectiveness of their email campaigns and achieve their business goals. This can result in stronger customer relationships, higher customer lifetime value, and a greater ROI for their business.

• Email List Cleaning

  I can use specialized tools and software to identify inactive or invalid email addresses, such as those that bounce back, are fake or have not been engaged with for a long time. By removing these addresses from the client's email list, I can ensure that their email campaigns are more effective and result in higher engagement rates. By offering email list cleaning as a deliverable, I can help the client to save time and money by focusing their email campaigns on engaged and active subscribers. This can ultimately result in higher conversion rates, increased revenue, and a stronger ROI for the client's business.

• A/B Testing

  By conducting A/B testing and analyzing email metrics such as open rates, click-through rates, and conversion rates, I can optimize future campaigns to ensure that they are highly effective.

• Email Campaign Implementation

  This involves the process of designing and executing effective email campaigns that align with the client's business goals and objectives. I work closely with the client to create custom email campaigns that are tailored to their specific needs and target audience. I use a variety of techniques, such as A/B testing, to determine the most effective subject lines, content, and call-to-actions for the campaigns. I also help the client to select the appropriate email marketing software and tools, such as email service providers, marketing automation platforms, and email design tools. By using the right software and tools, I can ensure that the campaigns are executed smoothly and effectively. During the implementation phase, I monitor and analyze the email campaign's performance, such as open rates, click-through rates, and conversion rates. This allows me to identify areas of improvement and make adjustments to the campaign to maximize its effectiveness. By offering email campaign implementation as a deliverable, I can help my clients to achieve their email marketing objectives and generate more leads, sales, and revenue. This can ultimately lead to a stronger ROI and a more successful business.

• Email Strategy

  It involves developing a comprehensive plan that outlines the client's email marketing objectives, target audience, messaging, content, frequency, and measurement metrics. I work closely with client to understand their business goals and objectives and determine how email marketing can help them achieve those goals. I also analyze the client's target audience to determine the most effective messaging and content that will resonate with them. Based on this analysis, I create a customized email marketing strategy that outlines the most effective email types, frequency, and content, as well as how the performance of the campaigns will be measured and optimized over time. The strategy can also include segmentation, automation, and personalization tactics that will improve the relevance and effectiveness of the emails. I also help the client to select the right email marketing software and tools that will support the execution of the strategy, such as email service providers, marketing automation platforms, and analytics software. By offering email strategy as a deliverable, I can help my clients to create a successful and sustainable email marketing program that generates leads, sales, and revenue. This can lead to a stronger ROI and a more successful business over the long term.