Starter Branding Pack

Cam Espinoza

Starting at

$

850

About this service

Summary

Launch your brand with a cool, bold and fulfilling identity!
This starter package is the perfect fit if you're just starting out. As a creative designer with +4 years of experience, I know that this first steps can be overwhelming, so don't worry! In this journey, I will advise you at every step and together we will create a visual identity that truly represents the values ​​and essence of your brand.
In just a week, you'll have everything necessary to successfully launch or update your business:: new logo suite, colors, typography and a set of brand elements suitable for further application.

Process

Discovery Call 📞: Time to get in touch! It's time to discuss your core values, vision and what kind of results are we looking to achieve.
Brief 📋(Our Roadmap): Once our project officially kicks off, you'll receive a concise questionnaire to help me understand the crucial aspects of your brand.
Research and Inspiration💡: Following that, I'll delve into research and gather inspiration to craft a visual direction board. I'll present two options, and you'll choose the moodboard that best aligns with your vision.
Design Time🎨: The design process begins! I'll set up a client portal in Notion, where you can track progress and provide feedback.
Revision Round ✨: One round to adjust and refine. These will involve minor adjustments, as we'll be moving forward with your selected concept.
Delivery Time📣: Finally, I'll deliver all brand assets via the Notion client portal. You'll receive various file formats, all ease to use.

What's included

  • Brief (to know your brand)

    This is the roadmap for both of us: ensuring that I, as a designer, know the project's goals, target audience, messaging, and visual style you want for your brand.

  • Moodboards

    Two moodboards, two different creative routes: Based on the insights from the brief. Each might include photography, colors, typography, and graphic design samples to communicate the intended look and feel of your brand. The client should pick one of the moodboards as the project's creative direction.

  • Complete Logo Suite

    A complete logo package: including a primary logo, a secondary logo and bub-mark logos.

  • Color Palette

    Receive a carefully crafted color palette that reflects the essence of your brand's personality.

  • Typography

    Receive a font system: for headings, subheadings, and body text, along with samples of how they will be used.

  • Brand Elements

    Include a brand pattern and/or icons to help tie your brand elements together.

  • Basic Brand Guidelines

    A document wich includes logo suite's correct uses, color palette, font and mockups (to know how the brand should be look in specific contexts)

Duration

2 weeks

Skills and tools

Brand Designer

Graphic Designer

Brand Strategist

Adobe Illustrator

Adobe Photoshop

Notion

Industries

Graphic Design

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