Custom Logo Design: Crafting Unique Identities for Your Brand

Kelly Common

Starting at

1,000

About this service

Summary

I offer custom logo design services that capture the heart of your brand, creating a memorable visual identity that stands out. With a keen eye for detail and a strong design background, I focus on delivering logos that are both visually impactful and strategically aligned with your brand’s goals. My commitment to understanding your vision ensures that every design is unique, meaningful, and tailored to resonate with your audience.

Process

STEP 1: Discovery & Consultation

We begin with a consultation to discuss your brand’s story, vision, and goals. I’ll gather insights about your preferences, target audience, and any design inspirations to ensure the logo aligns with your brand identity.

STEP 2: Research & Concept Development

I dive into research to understand your industry and competitors, then develop initial concepts that reflect your brand's unique positioning. You’ll receive 2-3 initial logo concepts to review and provide feedback.

STEP 3: Design Refinement

Based on your feedback, I’ll refine your chosen concept, adjusting colors, typography, and other details until it’s polished and aligned with your vision. This stage includes up to 3 rounds of revisions.

STEP 4: Finalization & Delivery

Once approved, I’ll finalize the logo design and prepare the files for use across platforms. You’ll receive your primary logo, alternate logo, and a brand guide with color codes and typography recommendations.

Post-Project Support

I offer post-delivery support to answer any questions and ensure you feel confident using your new logo. Additional branding elements can be discussed if you want to expand your visual identity further.

What's included

Primary Logo Design Package
A high-quality, custom logo that captures your brand’s essence. Formats: SVG, PNG, and JPEG. Quantity: 1 primary logo. Revisions: Up to 3 rounds to perfect the design.
Alternate Logo Variation Package
A versatile logo variation, ideal for social media and smaller applications. Formats: SVG, PNG, and JPEG. Quantity: 1 alternate logo. Revisions: Up to 2 rounds for consistency and fit.
Brand Color & Typography Guide
A detailed guide with your brand’s color palette and recommended fonts for a cohesive look. Details: HEX and RGB codes and font names. Format: PDF. Revisions: 1 round of adjustments if needed.

Duration

3 days

Skills and tools

Logo Designer

Adobe Illustrator

Adobe InDesign

Affinity Designer

Affinity Publisher

Industries

Design