End-to-End Product Design

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About this service

Summary

With over eight years of experience building impactful and delightful products for top companies around the globe. I am looking to continue my mission by building products that can create impact and exceptional user-centered experiences.
Let's build together.

Process

Let's Chat
The first step to a great product is talking through the expectations and what success looks like for the project, product, end-users, and company.
This will set the ground of the project and give us all a clear understanding of the task at hand as well as the resource allocation.
2. User Research
Great design starts with two main things understanding the company and understanding the users pain points.
We will dive deep into the competitors, use cases, similar products, and users whether this is done digitally or in-person, by the end of this phase we will all understand the project clearly.
This process also sets a clear road map for features, design decisions, and more advanced success metrics.
3. Conceptualization & Ideation
We will build concepts and test early utilizing low and mid fidelity wireframes, AB testing, and simple prototypes in order to validate ideas and further discovery of the product.
Validating the product will first be through the company then users ensuring the company and user needs are met.
This is a process of continuous iteration and communication to ensure the design and flow of the product is cohesive, delightful and impactful.
4. Design
Finally, we will begin designing the product in high fidelity from a static perspective. Meaning we are only focusing on building the screens out and not focusing on prototyping.
5. Static-Testing
We will test the static design flows with users and ensure our design and flow states make sense. We will also begin to test situational instances and analyze how the user reacts.
This is a stage that we will begin testing for heuristics and IA.
6. Prototyping
Now time to make those static flows dynamic and interactive. We will begin connecting components and creating seamless prototypes of each flow and instance to ensure the product can be tested to it's full capacity.
7. Dynamic Testing
The product will be tested via prototypes of various flows with a group of users. This is done to ensure we are meeting both business and user success metrics and a last measure of security before development handoff.
8. Development Handoff
Documentation will be created based off of categorized flow states. This will be embedded within the pages of the Figma file and used for developers to build the product and understand how the product should look, feel, and interact with the user.

FAQs

  • What type of apps do you build?

    Both mobile and web.

  • Do you code?

    Yes, I have experience using ReactJS, CSS, JS, and HTML.

  • What are some experiences you've built?

    Follow Invest mobile app, BMW IX4-5 Series Interface, Our Next Energy Website, CatchRays mobile app, and more.

What's included

  • UX Research Analysis

    A useful and necessary documentation for the start of the product design journey, within this document you will find an in-depth assessment of your direct and indirect competitors, use cases, user studies (interviews, surveys, etc.), personas, key insights, key product recommendations, plan of attack and more.

  • Figma Design Files

    Of course, to build a great product and scale you need ownership of the design files. For obvious reasons this is how you transfer the design phase into development, however this is also a great resource to have while scaling your product and company. Future team members will be able to see all our iterations from start to finish, thus sparking ideas and leaving a lasting product impact. Within the design file is various pages with design iterations (v1, v2, v3, etc.), design system, ux research (interviews, surveys, competitor, etc.), inspiration, archive and more.

  • Design System

    The design system is one of the most important parts within a product, some might say it's the "make or break". The design system is used to create and implement new features while keeping a cohesive product approach and also a more efficient design process for the future. This system is built to scale, meaning that the design should be constantly maturing alongside the product. The design system encapsules various tokens (colors, typography, buttons, etc.), components (cards, headers, inputs, etc.), icons, states and more.

  • Development Handoff

    Whether you have an existing development team or are still in need of one, the way i have found to do development handoffs have evolved over the years. The best way i have found success is creating documentation within the Figma file for each use case. Such as login, signup or even changing the password. Each flow will be grouped based on categories and have full explanations of the use case, states, transitions, and prototypes.

Example projects


Skills and tools

Mobile Designer

UX Designer

Product Designer

Figma

Notion

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