Strategic Logo Design
Starting at
$
50
About this service
Summary
Shivani designs logos with a strategic approach, ensuring each element aligned with the client's brand vision and objectives.
Process
Brand Understanding: Begin with a deep dive into the client’s brief to understand the brand’s values, vision, and target audience.
Competitor Study: Analyze competitors to identify opportunities for the brand to stand out and position itself uniquely in the market.
Mood Boarding: Create mood boards to visually represent the brand’s tone, style, and aesthetic direction, setting a foundation for the design.
Initial Logo Concepts: Develop multiple logo concepts that align with the brand’s identity and creative direction.
Final Logo Concept: Refine and finalize the chosen logo concept, ensuring it fully captures the brand's essence.
Brand Kit Creation: Deliver a comprehensive brand kit including color palettes, typography, fonts, logo variations, and mockups for digital and print applications.
This clear process ensures every brand identity is cohesive and strategically aligned!
What's included
Logo concepts
This stage with start with client briefing, Mood boarding, initial Logo concepts
Final Logo
At this stage we will deliver high quality logo concept approved by the client
Brand Guidelines
The guideline book will help in using the logo effectively across all touch points. This will include a lot of things from the color usage, font, size and other assets if required by the client.
Brand Collateral's
This includes a range of collaterals relevant for the brand such as stationary design (Visiting Cards, Letter heads), Packaging design, Illustrations etc
Example projects
Duration
7 days
Skills and tools
Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Industries
B2C
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